Travis and Kevin sit down with Bridget O’Brien who talks all things sales.  We talk about everything from SDR metrics, to how to motivate your team, all the way to her experience as a marine biologist and in the restaurant industry has made her a better sales leader.   Episode HighlightsTo get buy-in from your team, you need to be authentic and ask for their opinion. Get them involved in goal setting.  Marine Biologist: where she learned positive reinforcement and testing hypotheses.  Restaurant Industry taught patience and thick skinBecame the first member of the sales enablement team at Dial Pad, with a focus on sales onboarding.  Found the love of data and science spilled back over into business.Not afraid to jump headfirst into things or projects even if I don’t know exactly what I am doing.How personal life and professional life can blend based on your personalities.  Take initiative.  Any time I took initiative to solve a problem its lead to more doors opening and a better movement for the company in generalNo good LMS out there.. They all miss something you need. No LSM + Content management.On-boarding - Stickers as rewards and win stickers.. It's a simple idea but salespeople are competitive and want to walk away with the most stickers.  Working at a start-up vs a large company is so different from the on-boarding, to how you do your job, to how successful you will beTweetable Quotes “If you have food in your teeth, I'm going to tell you.  I don’t care if you're a stranger or my boss.  I feel like thats just basic humanity that your supposed to tell someone they have food in their teeth.” - Bridget O'Brien“What you learn working with marine mammals is positive reinforcement training.  But here's the thing, humans are also mammals” - Bridget O'Brien“You can have diversity of thought but if you all look the same, you're losing something.  Its not actually that diverse” - Bridget O'Brien

Links:Travis King:https://www.linkedin.com/in/travisandreking/ ( LinkedIn)Kevin Mulrane:https://www.linkedin.com/in/kevinmulrane/ ( LinkedIn)Bridget O'Brien: https://www.linkedin.com/in/bridget-o-brien-she-her-87b379138/ (LinkedIn)