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Who owns the customer and the customer experience?

Who owns the customer and the customer experience?

Released Wednesday, 27th November 2019
Good episode? Give it some love!
Who owns the customer and the customer experience?

Who owns the customer and the customer experience?

Who owns the customer and the customer experience?

Who owns the customer and the customer experience?

Wednesday, 27th November 2019
Good episode? Give it some love!
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Marketing, digital and IT all have a role to play in delivering great customer experiences. In this podcast we interrogate the issue from the perspective of all three. Our guests include Campari’s IT manager Tim Reid, the former Head of Digital at AMP and Citibank Michael Weeding, and The CMO Council’s Liz Miller.

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ADMA Podcast

As Australia's largest marketing and advertising association, ADMA, the Association for data-driven marketing and advertising, protects, supports and champions excellence in data-driven marketing and advertising in Australia, and beyond.

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