Susan Bratton reveals the seduction of the consumer by the marketer as she speaks to Perry Goldschein, Founder of SRB Marketing & David Herscott, President of MEA Digital. Get green, get clean learn about sustainable marketing to the LOHAS community. This new consumer segment stands for "lifestyles of health and sustainabilty" a fast gaining market. SRB Marketing focuses on green portals and leveraging the "concious consumer" category. Then youll get some mojo, yes "Marketing Mojo" from David Herscott who talks about his fundamental new book. David ttickles you with talk about his co presenter at ad:tech Chicago coming this July 06, Dr. David Simon, Deepak Chopras partner and what MEA has done to create online mojo for Chopra.com. Find out the best Ashtanga yoga move, "The Grind" a new vlog/moblog from Callaway golfing and the search for a name for the newest concept in digital marketing that has no name yet!