Episode 15 brings us Jared Blank and our discussion of some of the sins that permeate the marketing landscape. We discuss the good, the bad, and the just plain silly. This drove Jared to create Gobbledy, his platform, newsletter, and podcast.
Episode 14 brings us Ron Northcutt, Director of Developer Advocacy with Acquia. He talks us through the newest and potentially most revolutionary of E-commerce frameworks, "Composable Commerce". What it is, what it isn't, and what it has to d
Allison Ferguson, Principal Consultant Loyalty and Activation from Merkle, joins us for episode #13 where we discuss how brands are responding, or not, to COVID-19 and their relationships with customers. Allison brings a wealth of experience th
Laura Elaine Sympson joins me for Episode #12 to discuss what's to come in this year's holiday season. With businesses struggling with COVID-19, these are challenging times, but this is the podcast we all need right now. Laura brings her decad
Craig Smith joins me for episode #11 for a deep dive into the world of Ted Baker. Over Craig's 24-year tenure he shares his experiences helping to build and evolve the brand and it's digital experience from a branded site to omnichannel e-Comme
Episode #10 brings us a wealth of knowledge, activism, and edutainment with Rachel Miller, Founder/CEO of Cora Ball and co-Founder of the Rozalia Project for a Clean Ocean. Rachael and I discuss our shared history, last name, her passion, and m
Episode #9 brings a conversation with Scott Hames, former Chief Marketing and Analytics officer with Bed Bath & Beyond. We go into the evolution and trends in what really creates customer loyalty and discuss personalization and how retailers ar
In episode #8 of the Agents of E-Commerce Podcast, we go where few podcasts are willing to go. We go into the world of the courtship between companies and the vendors that pursue them. I call it dating because there are many corollaries between
Episode #7 of the Agents of E-Commerce Podcast is a special Holiday 2018 edition titled, The Good, The Bad, and the Ugly. My guest is the always charming and insightful Gary Penn, Vice President of E-commerce & Digital with Nixon. We go broad a
Episode #6 of the Agents of E-Commerce Podcast brings us a conversation on Customer Loyalty with Jenn McMillen, Loyalty Guru and founder and CEO of Incendio. Jenn has a wealth of knowledge and experience that she shares including topics such as
Episode #5 of the Agents of E-Commerce Podcast brings a conversation on Computer Vision with Ted Mann, founder of SnipSnap and CEO of Slyce. With the incredible power of the advanced cameras that everyone carries around in his or her pockets (y
Episode #4 of The Agents of E-Commerce Podcast is a conversation with Jeff Knechtel, Senior Director, Product Management with Exchange Solutions, @jknechtel on Twitter. Jeff and I have a spirited chat on many aspects of The Internet of Things (
Episode #3 of The Agents of E-Commerce Podcast is a conversation with Brenda Higuchi, SVP of Analytics and Optimization with Exchange Solutions. We have a great conversation on Artificial Intelligence and Machine learning in the context of our
Episode #2 of The Agents of E-Commerce Podcast is a conversation with Rob Yoegel, www.robyoegel.com a B2B Marketing leader and a Content Marketing expert. We discuss what Content Marketing is, why it matters, and how to effectively measure it.
Welcome to Episode #1 of the Agents of E-Commerce Podcast! My first guest is Jerry Baklycki, the Vice President of Technology for OCM.com. On Campus Marketing's newly redesigned and replatformed website "offers college approved products that