What makes a JOBcast special?

Here’s an article from Yahoo Careers on recruiting Gen Y workers. Here are some key points to keep in mind:

With unemployment at all-time historic lows and different demands and expectations from Gen Y, recruiting entry-level employees is tougher than ever before.

…efforts should include touting “soft benefits” such as corporate culture, philanthropy efforts, environmental leadership and workplace perks like generous benefits, financial support for further education, health and fitness facilities.

These are the things you can talk about in a JOBcast that don’t come through in a traditional job ad.

News Links:

Generation Gap? Recruiting Gen Y

What do you need to pay attention to besides salary in a new job?

Canada has highest level of over-qualified young workers, report shows