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Smith Publicity
All Things Book MarketingEpisodes
Smith Publicity
All Things Book Marketing
A Business podcast
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Episodes of All Things Book Marketing
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We sat down with Bookshop.org's Director of Bookstore Partnerships to discuss the indie bookstore landscape in recent years and how authors and readers can further engage with their local indies.Steph Opitz (she/her) is the Director of Bookstor
In celebration of Indie Author Month, we interviewed Amy Edelman, Founder of IndieReader, on what it means to be an indie author, the struggles they face, and the benefits they reap. Tune in for publishing insights, tips, tricks, and advice!Amy
Speaking is becoming more and more of a priority for many authors looking to grow their professional brand, so we've invited Josh White, the Managing Director of Epic Keynotes, to explain how to begin developing your speaker brand, where your b
Podcast popularity is continuing to skyrocket, allowing more and more thought leaders and authors to showcase their expertise to niche audiences and listeners. On this episode of All Things Book Marketing, Founder and Chief Evangelist Officer a
Peter Winick, Founder and CEO of Thought Leadership Leverage and host of the Leveraging Thought Leadership podcast, breaks down the hot topic of thought leadership with definitions, descriptions, and examples.Peter Winick is the founder and CEO
Book Publicist Chris Baker walks us through the basics of expert commentary as a thought leader with insights into how to frame yourself and pitch to the media.Follow Chris on LinkedIn and learn more about his band, The Duskwhales, at www.thedu
Most authors know about the big bestseller lists with the New York Times and USA Today, but many are missing out on the much more reachable goal of Amazon Bestseller status. Chelsea Richards, the Marketing Manager at Greenleaf Book Group, joins
WSJ Bestselling and Award-Winning Author Selena Rezvani walks us through her publishing journey and what led to her success as an author, speaker, and thought leader.Selena Rezvani is a recognized consultant, speaker and author on leadership an
Smith Publicity’s Book Publicist and Social Media Strategist, Shannon Donaghy, joins us in today’s Open Book episode to share valuable advice with young professionals entering the publishing space. Listen in as Shannon guides us through her car
Book Marketing Consultant and Author Coach Aryn Van Dyke sits down with Smith Marketing Manager Olivia McCoy to discuss some book goals authors should consider for 2024 and metrics to consider in order to track progress.Aryn Van Dyke is a book
Award-winning author and founder of Azine Press Carol Van Den Hende discusses all things visual branding in this episode of All Things Book Marketing. Using her own series, Goodbye, Orchid, as an example, she dives into how book covers, brandin
Transformational writing coach Dawn Montefusco dives into how publishing has evolved to make now the best time to be an author and how to get unstuck if you feel something is holding you back from starting that book you've been thinking about!D
Matt Treacey, the go-to email marketing consultant for some of the world's top business authors, joins us today to explain that email marketing is more than just newsletters and gives us advice on how to make email marketing work for us.With pr
Book Marketing Strategist Melanie Herschorn from VIP Book Marketing introduces us to content marketing and how authors can leverage it for books sales! Tune in for an animated conversation on how to break up your promotional content to make sur
Book Publicist Joelle Speranza joins us today to talk about all things author newsletters including which platforms to consider, content to include, and promotional strategy. Listen in for a fun conversation with lots of great, actionable tips!
Josh Greene, CEO of The Mather Group, a digital agency that solves online reputation management challenges for companies of all sizes, speaks on Wikipedia, Google, and online author branding in this episode of All Things Book Marketing. Tune in
In this open book episode, Smith Publicity's Business Development Associate Nickcole Watkins joins host Olivia McCoy to discuss the differences between the in-house publishing and agency models. Having worked at a traditional publisher prior to
The whispers about hybrid publishing have become loud roars as authors flock to it as a viable publishing option, but what even is it? Anne MacDonald from hybrid publisher Indigo River Publishing joins us today to answer frequently asked questi
Marketing expert Maria Rosati joins host Olivia McCoy in discussing the intersection of marketing, branding, and PR and how it can help authors thrive. Learn how to tell a story and amplify your voice!Maria is the Founder and CEO of Eminence Co
BREAKING NEWS! The USA Today Bestseller list is back and better than ever now that they've partnered with The Novel Neighbor and Bookshop.org. We had the pleasure of talking with Holland Saltsman, the owner of The Novel Neighbor in St. Louis. M
Joseph Perry joins the All Things Book Marketing podcast to answer some FAQs about literary law. Permissions, copyright, and even AI, our host Olivia McCoy and Joe cover it all.Joseph Perry is a publishing attorney and literary agent at The Law
Author and President of Author Imprints David Wogahn discusses what makes a successful book launch including reviews, distribution plans, and the ABCs of who should make up your active launch network. Listen in for key tips and resources that c
Senior Publicity Manager of Smith Publicity's Business Book Team, Erin MacDonald-Birnbaum, discusses how industry experts and thought leaders can leverage their books to grow their audiences and find new leads for their businesses. Erin Birnbau
In this episode of All Things Book Marketing, Reenita M. Hora offers perspective and actionable advice on the topic of diversity in publishing for both authors and industry professionals. Tune in or watch for insights and expert advice!Reenita
Following our last Open Book episode on broadcast pitching with Courtney Link, we've invited Vice President of Publicity Janet Shapiro to discuss media training and everything an author needs to know about preparing for a broadcast interview. L
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