One of the most important parts of the production process, starts at the very beginning.

The song.

No amount of technology is going to save you if the song isn't great. If no one is tapping their foot, if no one can hum along or feel emotionally attached in some way, then no amount of great gear is going to make that song better.

This is a deeper dive into this topic which we touched on in one of the latest episodes with Jay Riehl, EP 39 - How recording technology has changed and evolved the mentality of using it w. Jay Riehl

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