What are feminine masculinity and masculine femininity, and how do popular digital representations shape our notions of beauty, self-care, and work? In this episode, we speak to Dr Hannah McCann and Shirley Xue Chen about digital representations of gender and beauty in RuPaul's Drag Race and Queer Eye, as well as romance and gender in Australia's new season of The (Bisexual) Bachelorette. We also discuss their research on Beyond Skin Deep, (https://www.beautysalonproject.com/) an ARC-funded project considering the role of salon workers in the emotional lives of their clients. It also looks at how salon workers are in a unique position to help address important social issues such as family violence, mental health, and social isolation.