This episode with Pub Site is for you if you don’t have an author website yet or if you’re struggling with your website. Even if you have a great website you'll learn some things. Promise!
Pub Site is a super easy-to-use website builder just for authors and it only cost $20 a month. Husband and wife author and publisher marketing team John and Fauzia Burke developed it after 20 years of creating author websites. Among the big names they’ve designed websites for are Alan Alda, Clive Cussler, and Tom Clancy.
They showed me Pub Site last year and I‘ve been enthusiastic about sharing it with authors ever since. John and I talk through a few sites that Pub Site authors have created and the different customizations they’ve chosen and why. I’ve linked to them in the show notes.
We also talk about how to configure your email newsletter, create header images for your site, how the BUY buttons work (a particular pain point they solved nicely), getting a domain name (John recommends GoDaddy and so do I) and why you need to keep your domain name separate from your hosting account.
Author and book websites are not like other product sites and, though builders like Wix and Squarespace are pretty and easy to use you’ll learn about their weaknesses as author site builders. And the weaknesses and difficulties of Wordpress sites, too.
Finally, we get into mistakes authors make with their websites and top tips for creating an effective website and what’s important to Google.
It’s a lot to pack into a half an hour, and subscribers get a link to some bonus content from this and other episodes. You can subscribe at SelfPubBootCamp.com and that way you can also let you know when I publish a new episode.
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