Congratulations on finishing your first eBook. 

Now is the time to turn downloaders into customers, using this episode as a guideline. 

We will discuss how to generate leads, email lists and bots.  

Transcript, with all resources mentioned, can be found in the eBook Playbook.

Topics Covered and Their Timestamps:

Two approaches for getting the eBook to the lead (00:58)

• Option 1: Download link on the thank-you page (01:06)
• Option 2: Send the eBook to the email provided (01:19)

When you have a valid email for leads (01:29)

Using bots as forms (01:56)

• One of these bots in action(click the download button) (02:52)

Don't stop at one eBook (03:04)

• One way to make more: different eBooks for different personas (03:30)
• Alternatively: a series of eBooks (03:46)

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