Branding is one of the most important aspects of a company as it makes the brand memorable and reliable for the consumers. It builds familiarity with a brand by providing impactful and consistent brand experiences to its customers. To achieve this goal, designers must learn impactful branding practices. But how can designers adopt such impactful brand practices to engage with the maximum number of their customers? To seek answers for such queries, in the 43rd episode, we interact with Jose Barrera, Head of Brand Design, Jio. He recently launched the Jio BrandLab, where his team is developing the platform for Jio's biggest brands. Let's know more about his journey and experiences in the latest episode of the "Avantika Designeering Series" podcast, "Branding Digital Life." You can connect with Jose on LinkedIn. Don't forget to subscribe to our show and share your comments on [email protected]