How To Elevate Your Content Strategy Through Employee Advocacy With Purna Virji From LinkedIn
Released Wednesday, 31st January 2024
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How To Elevate Your Content Strategy Through Employee Advocacy With Purna Virji From LinkedIn
How To Elevate Your Content Strategy Through Employee Advocacy With Purna Virji From LinkedIn
Wednesday, 31st January 2024
Good episode? Give it some love!
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When employees share content, the content achieves a 200% higher click-through rate (CTR) than when the company shares it.
Join Tribal Impact’s Justyna Brownbridge, who’ll be speaking to Purna Virji, Principal Consultant at LinkedIn and author of High-Impact Content Marketing, about the synergy between your content marketing strategy and employee advocacy program.
We’ll be covering:
- Creating high-impact content.
- Why thought leadership is crucial in shaping a company's content strategy.
- How employees can effectively contribute to and amplify the key messages of a company.
View our upcoming schedule here: https://www.tribalimpact.com/resources/upcoming-linkedin-lives
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From The Podcast
B2B Social Growth: Presented By Tribal Impact
Our aim is to educate B2B marketers on the power of enabling your employees' voices on social media platforms. We do this by speaking to people who have completely owned and successfully scaled their programmes. Every episode we take a deep dive into the different components which comprise a holistic approach towards digitally enabling your organisation, from Digital Selling, Leadership Digital Activation, Employee Advocacy, Influencer Marketing, Employee Generated Content, Social Monitoring and Listening, down to the more tactical stuff like measuring the success of your programmes or getting buy-in for your initiatives. Join Sarah Goodall, Justyna Brownbridge and Sarah Winter from Tribal Impact as they unfold the successes and expertise of other B2B Social Media experts.Join Podchaser to...
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