Taking a Flamethrower to FUD and Buzzword Mumbo Jumbo to Build Buyer Trust with Clark Barron!
Taking a Flamethrower to FUD and Buzzword Mumbo Jumbo to Build Buyer Trust with Clark Barron!
Taking a Flamethrower to FUD and Buzzword Mumbo Jumbo to Build Buyer Trust with Clark Barron!
🔥 New episode alert! Diving deep into the world of marketing with Clark Barron, the man, the myth, the flamethrower.
George K and George A talk to Clark about:
🥷Ronin: Why he created his own Marketing-as-a-Service platform and the gaps it aims to bridge in the tech marketing landscape.
🔍 The moment he realized how disconnected his marketing practice was from cybersecurity buyers
🏭 The marketing profession's identity crisis as a “factory job”
🧨 His advice for marketers looking to make a genuine impact and swim against the current
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From The Podcast
Bare Knuckles and Brass Tacks
Hosted by two guys named George on either side of the divide, this is a cybersecurity podcast that tackles the relationship between vendors and their customers. George Kamide is on the security vendor side, and George Al-Koura is a CISO on the customer side. Vendors gotta sell, and companies need tooling to protect their data. Tune in to hear real conversations from opposing sides of the pitch about cybersecurity marketing, sales, and go to market strategies. We go after these topics and bad practices with bare knuckles, then it’s down to brass tacks to look for solutions. Tune in to hear from guests from either side, including CISOs, SMEs, sales leaders, frontline account managers, and more!Join Podchaser to...
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