In this episode, Emily and Robert Sofia, CEO of Snappy Kraken, talk about how to have a unique voice on social media and what that really means. Robert also revealed some surprising advice on email marketing based on his firm's analysis of five million emails. The episode wraps up with some key tips that financial advisors and all businesses need to know about the kind of brand personality that makes marketing successful. Watch this video at beetlemoment.com/podcast-robert or go to: https://youtu.be/zV8yrSeBQeY

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