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The women behind MAD Marketing is Miranda Chavez-Hazim and Alison Beebe, who are the co-owners of MAD Marketing, a social media agency.

Miranda and Alison share how MAD Marketing was created, their journey of entrepreneurship, and how living in their passion for promoting local businesses has led to them being the voice for small businesses.

They also highlight the importance of collaboration, authenticity in social media marketing, and highlighting community events and businesses. Miranda and Alison also cover their personal struggles, lessons learned, and advice for aspiring entrepreneurs. 

MAD Marketing emphasizes the importance of jumping in when it comes to starting a business, while being prepared, setting boundaries, building expertise, and harnessing existing strengths.

Here's a recap of the episode:

00:14 Guest Introduction: The Women Behind MAD Marketing

01:28 The Birth of MAD Marketing: A Journey of Passion

03:56 The Power of Social Media in Business

05:16 The Impact of MAD Marketing: Building Trust and Authenticity

08:58 The Legacy of MAD Marketing: Supporting Small Businesses

12:46 Personal Stories: The Individual Journeys of the MAD Marketing Founders

19:37 Lessons from Entrepreneurship: Navigating Challenges and Building Success

22:28 Understanding Strengths and Weaknesses in a Partnership

22:45 The Importance of Trust in a Business Relationship

23:19 The Journey of Continuous Learning and Improvement

23:43 Navigating the Challenges of Technology in Business

24:26 Finding Your Niche and Building Strategic Partnerships

24:58 The Role of Social Media in Business

26:01 Embracing Change and Overcoming Fear

26:48 Reflecting on Past Experiences and Lessons Learned

29:56 The Power of Saying 'No' and Setting Boundaries

30:48 The Importance of Authenticity and Self-Care in Business

36:32 Taking the Leap into Entrepreneurship

38:07 Avoiding Exploitation in Business

FOLLOW:

• Alison BeeBe: @AlisonBeeBe
• Miranda Chavez-Hazim: @MirandaChavez-Hazim
• MAD Marketing: @MADMarketing
• Danielle J. Martin: @daniellejmartintv
• Behind the Spotlight Podcast: @behindthespotlightdjm

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