In episode 210 of Beyond The Story, Sebastian Rusk welcomes Sue Mysko to share her journey from working in professional services marketing to becoming a fractional CMO. She also discusses the challenges faced by fractionals in finding leads and finding the right people to grow their businesses.
Join Sebastian Rusk and Sue Mysko to learn more about what fractional positions are and how they can add value to your business
TIMESTAMPS
[00:02:23] The Rise of Fractional Positions.
[00:07:30] Choosing to Branch Out.
[00:09:08] Fractional Job Marketplace.
[00:13:19] The Wonderful World of Fractional Positions.
In this episode, Sebastian Rusk and Sue Mysko discuss how fractional positions can aid in the growth and scaling of businesses. They emphasize that fractional positions are not limited to large corporations but can also be utilized by small businesses and entrepreneurs.
Additionally, Sebastian and Sue highlight the importance of thoroughly understanding the core issues in a business to find the right fractional support. They emphasize that while every business wants to grow, it is crucial to identify the gaps before seeking fractional assistance. This may involve assessing areas such as leads, marketing, operations, or process management.
QUOTES
SOCIAL MEDIA LINKS
Sebastian Rusk
Instagram: https://www.instagram.com/beyondthestorypodcast/
Facebook: https://www.facebook.com/BeyondTheStoryPodcast/
LinkedIn: https://www.linkedin.com/in/sebastianrusk/
Sue Mysko
Instagram: https://www.instagram.com/suemysko/
Facebook: https://www.facebook.com/sue.mysko
LinkedIn: https://www.linkedin.com/in/b2bfractionalcmo/
WEBSITES
Beyond The Story Podcast: https://www.beyondthestorypodcast.com/
Hire A Fractional: https://hireafractional.com/
Chief Marketing Outsider: https://chiefmarketingoutsider.com/
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