0:00

Welcome back to another episode of Big

0:03

Money Energy, where we talked to super

0:05

successful and self made people to find

0:07

out exactly how they did

0:09

it, how they went from nothing to

0:11

something. I'm Ryan sert Hands and today

0:14

I enjoyed by none other than

0:16

Jillian Michaels. She's a fitness

0:18

entrepreneur, TV personality, businesswoman,

0:21

author, and so much more.

0:23

You probably know her from TV or maybe

0:25

you have her apps. We talk about overcoming

0:28

setbacks so scary

0:31

that they almost bring you to your knees. We

0:33

go through advice for women as they break

0:35

into the business world, and we talked about how to turn

0:37

your passion into a multimillion

0:40

dollar empire, which is really,

0:43

really really hard to do, but if anyone

0:45

knows how to do it, it's Jillian, So let's

0:47

get into it. Welcome to another episode.

0:53

Today is a super super special

0:55

day because I get to sit down

0:58

with one of the biggest fitness experts

1:00

in the work. I have a fifteen page

1:03

intro here to read, so I'm not going to even do that.

1:05

Uh and I cannot wait for you guys to hear

1:07

how awesome she is. So without further

1:10

ado, the Chilean Michaels

1:12

thank you so much for being here. Thank

1:14

you for having me. So how are you? Where

1:16

are you at home? I am at home

1:18

in my in my office. And the

1:20

bar you see growing out of my head is

1:23

the handle to the Murphy bed in the

1:25

office. So I have had a metal bar

1:27

growing out of my head now for almost a year

1:29

in every interview. How

1:31

are you? I'm good. We're in our

1:34

our new office. We started a new

1:36

company in the fall, and so we took down a

1:38

townhouse in t Rebeca and so this

1:40

is the dining room. It's also

1:42

my office. But it's like it's the way it's supposed to be

1:44

now, right, Oh my gosh,

1:46

we're in full lockdown,

1:49

and I you know, I do the whole spiel in

1:51

my head every day where I'm like, you're lucky,

1:53

be grateful, you have your health, you're fortunate,

1:56

you could get outside, shut the funk up,

1:59

you can work. But it's like, oh

2:01

my god, Ryan, it's getting so

2:03

old right, Like it's just grueling,

2:05

and the kids aren't in school, and it's

2:07

just like, but we're

2:10

gonna get through it. I think summer we'll see

2:12

like a genuine light at the end of this hell

2:14

ride. Seeing

2:17

the way you just kind of framed that whole

2:20

moment because hearing you have to

2:22

give yourself kind of those inner mantras

2:25

and inner monologues. I think it's kind of an

2:27

eye opener because everybody else has

2:29

to do the same thing, but to know that you do it too

2:31

and go through it is pretty humbling. Do you

2:33

have morning rituals, like when you wake up?

2:35

Do you have kind of a way that you start your

2:37

day? Coffee? Lots

2:43

of it? Like I really should have

2:46

some sort of like first I do a morning meditation,

2:49

but that's just that would be bullshit. Like the reality

2:51

is, my ten year old wakes

2:53

me up, and let's we know that the cafe

2:55

in the kitchen is open. I need to get up. I need to

2:57

start making the breakfast, even though they don't have anywhere

3:00

be I'm like, you're not on zoom for another

3:02

hour and a half and leave me alone. But she's up,

3:04

she's a crack of dawn, she's at my door. So

3:06

that's a ritual. And then I caffeinate myself,

3:08

beat everybody in the house, take

3:10

my vitamins, and then generally

3:13

get the kids on Zoom or my co parents.

3:15

I hate to say X because it seems to have some negative

3:18

connotation, but the kids either Mom is fantastic

3:20

and me or her get them on their

3:22

zoom and then I begin my work day.

3:24

Are you organic all day every day?

3:27

Or your organ or you

3:29

kind of like, yeah, you mix it up a

3:31

little bit. I eat out. I am

3:33

guilty of eating out, so that is

3:35

where the non organic stuff would come

3:37

from. And when I do do that,

3:40

there are certain things I stay away from. So

3:43

I wouldn't eat red meat unless

3:45

it was grass fed,

3:48

grass finished organic. That's where I get

3:50

little nuts because organic

3:52

isn't necessarily about what you're getting. It's about

3:55

what you're not getting. So I don't

3:57

want the fake colors, fake

3:59

fats, sugars, hormones,

4:01

antibiotics, preservatives. I just

4:03

I don't want it. So I have the luxury.

4:06

And I realized this is a very elitist, obnoxious

4:08

thing to say, but I have the luxury to afford

4:11

organics, and I spend money

4:13

on organic food whenever I can. Do

4:15

you still, as I'm thinking about organic and

4:17

thinking about how healthy you are before everything

4:20

the TV and all that, you actually did my

4:22

tie for a long time, right,

4:24

I, Well, it's actually a

4:26

hybrid style. My teacher was one

4:29

of the original mm A pioneers.

4:31

Mind you, this is a long time ago. I started taking

4:33

martial arts when I was thirteen. Was that your choice

4:35

to get into it, or did your parents say,

4:37

hey, you keep beating people

4:39

up, you should do this in a good setting. My

4:42

mom definitely saw

4:45

that I needed an outlet and a place where

4:47

I could kind of belong and

4:50

she was dating a guy whose nephews

4:53

were taking martial arts and I showed

4:55

an interest, so she took me to

4:57

audit a class and I immediately

5:00

felt a sense of belonging, a

5:02

sense of empowerment, and

5:04

it was a definite journey for me over the

5:06

years. But movie Tie was one of the modalities

5:10

that he pulled from. So I I say

5:12

movie tie because people, you know, you bring

5:14

up this name and no one's ever heard of it, and you're like, well, part

5:16

of its kung Fu, and part of it is like quto,

5:18

and part of so I just say I'm white tags. It's easier,

5:21

totally. It's crazy how big that sport

5:23

has become, given how sensitive

5:26

everyone is about absolutely

5:28

anything right now. M m A. You

5:30

know, you've got some of the most sensitive people in Los Angeles

5:33

paying billions and millions to

5:35

watch people kick each other's ass with

5:38

just with their bare hands, and then they

5:40

leave and they get really really sensitive. It's like it's kind of

5:42

like there's something there.

5:44

What was that community like to you, because

5:47

you said you were looking for a kind of belonging, right,

5:49

especially as as a young girl growing up kind

5:51

of that what do you call it, like the fighting community

5:53

versus the fitness community. Are those two communities

5:56

totally separate? I think they are

5:59

for sure for me in particular

6:01

because you know, my parents were going

6:03

through a divorce. I was a chubby kid. I

6:06

was gay and didn't know I was gay, but everybody

6:08

else seemed to know I was gay because I used to get called

6:10

all the names. I was like, there's so dumb,

6:12

I'm not even gay. They could call me die but I'm

6:14

not. Until later I was like, oh, ship,

6:17

I guess maybe this was a thing. But I

6:20

literally had no idea. But

6:22

I was picked on a lot, and so

6:24

being put in this environment where

6:27

quite honestly, there were a lot of grown ups. Grown

6:29

ups are going to pick on kids, right. There were

6:31

different belt ranges, but there

6:33

were different ages in those belt ranges,

6:36

So you would go to a fight night. You'd have a thirty five year

6:38

old guy and an eighteen year old senior

6:40

and then me, and so there was a

6:42

wide range of individuals from all walks

6:44

of life and we were a family.

6:47

And it wasn't even about a fitness cult. It

6:49

was too long ago for that to even have been a thing.

6:51

And it wasn't about m M maybe

6:53

because that wasn't a thing. I remember John Claude

6:55

Van Damme came up with that movie but was a blood

6:58

sport and it kind of exposed and

7:00

I was like, what is this. I'm like, God, yeah

7:02

it was. It was so foreign

7:04

to people, or as now it's so incredibly mainstream.

7:07

I just think of it as a very

7:09

accepting community that where we kind

7:11

of had our own little bubble and everybody

7:14

was kind and that's what I really

7:16

needed at that time. And then martial

7:18

arts helped me get in shape,

7:20

but it also showed me like, wow,

7:23

you you actually are strong, you

7:25

you are capable, you are It

7:28

improved myself image and when

7:30

I carried that forward and other aspects of my

7:32

life, I stopped being bullied, like overnight.

7:34

It was kind of fascinating, Like I changed. I

7:38

felt like I could, so all of you

7:42

could. And then I was like, all right, you know what,

7:45

like come at me, bro And the minute

7:47

you sort of have that mentality

7:49

where you're carrying yourself different and

7:52

you're respecting yourself, it's very

7:54

bizarre. No one ever messed

7:57

with me. I went kind of from loser to loaner,

7:59

but no one ever really mess

8:02

after that. It was weird. We just had a baby.

8:04

She's about to turn to. Her

8:06

name is Zena. Everything changes when

8:08

you have a little girl. Like there was a little boy

8:10

in the playground who like went up to the

8:13

slide and she was trying to go up and he pushed

8:15

her over. And my edient reaction

8:17

was like, well, I have to kill him now, Like

8:19

I'm sorry to his family, Like I get it,

8:21

he's probably like one and a half, but like, you can't. That's

8:24

that's that's my Amelia literally grabbed

8:26

me and she's like, listen, you can't. You can't hurt kids

8:28

here, you know, like Zina has gotta learn. She's

8:30

got to learn. And so, you know, I get asked a lot

8:32

of questions from women in business who are either

8:35

in sales like myself, or they're you

8:37

know, they're working in different types of jobs. They always talk

8:39

to me about having a lack of confidence in a room

8:41

that is surrounded by men. You know, like a

8:43

girl who's like a young analyst at a bank or

8:46

um, she's new in sales and she's coming in and

8:48

guys have their thing and they don't take

8:50

the girls serious. I kind of have my

8:52

answer that I typically give to them, but I'd love to

8:54

know what you could say to

8:57

all those girls. I know a lot of them are going to listen to this,

8:59

especial women in sales and a lot of

9:01

businesses that are so dominated by by

9:03

men, and a lot of them are dominated by white men.

9:05

What do you say to those to those girls? And that first

9:08

job is it just know your ship and

9:10

talk up and don't be don't be shy. Here's

9:13

the reality. There is

9:15

all of that um and that's

9:17

great, right. You don't have a choice but to do that, and

9:20

you know you must do that. But my

9:22

business partner and I have a running joke

9:25

and I call him my man piece.

9:27

And what I mean by that is I

9:30

can say things like, for example, we have

9:32

an organic nitro Colebrow coffee

9:34

company. We just have a new line of these

9:37

organic coffee these cans and the wrap

9:39

looks like ship complete chit.

9:41

I got the samples and I was like, this is this

9:44

is unacceptable. I've never even seen this before.

9:46

This can't go it or reach other So

9:48

I call him and I was like, okay, what happened

9:50

here? We need to deal with it. He's like, all right, I want

9:52

you to send an email to all the partners in the investor

9:55

saying we need to we need to call immediately. None

9:57

of them responded, None of

9:59

them responded, none of them,

10:02

do you no. Two days

10:04

later I called him and I was like, all right, you're gonna have to

10:06

uh, you have to get everybody on the phone.

10:09

And so he's like, no problem. So he's

10:11

like, hey, guys, Kathleen's gonna be setting up

10:13

this call. Sent times are available, and they all do. Now

10:16

that I've tried, I've

10:18

said it every way. I've done the whole

10:21

calm, no emotion thing. I've

10:23

done it all. And the reality is that sometimes

10:26

the world is not perfect, the world is not fair,

10:28

and you will have to find a way around it.

10:31

And and so I use him

10:33

period. It's like and it gets it done for me. I need

10:35

to get shipped done. I don't have time to play games with your

10:37

ego or your personality, or like, why aren't

10:39

you responding to me? So there

10:42

are times where you might have to push things

10:44

through. You might have to do it without

10:46

permission. You might have to get a little

10:48

help from a coworker or a mentor who

10:51

believes in you. And I have in no

10:53

means I'm trying to shoot on guys.

10:55

I think I've had a tremendous mail

10:57

mentors, and I've had men support me in

11:00

business far sooner than competitive

11:02

cadie women have. You know what I mean. But

11:05

if you are dealing with that, it is

11:07

a very legitimate thing, just like

11:09

other problems in business, and find

11:11

a way around it. That's one of the things I do, and I don't

11:13

care that it's not perfect. It works for me and it's time

11:15

efficient. I get what I need done.

11:22

The other question I get a lot is with people

11:24

trying to find their passion right and they

11:27

connect work to passion. They

11:29

feel that if they're going to take a job that they don't love

11:31

doing, they're gonna hate their life forever. Because

11:33

so many people say to find your passion, but then you have other

11:35

people who say, screw that. Don't find your passion. You gotta

11:37

make money. Fall in love with money, fall in love

11:39

with sales, fall in love whatever you want to do, and

11:41

then do a passion as a side pieces your hobby.

11:44

You tell me, But it seems to the

11:46

world like you really like fitness. It is a

11:48

passion of yours. And I don't think you'd be where you

11:50

are today if it wasn't something that you actually loved.

11:52

Do you find yourself to be incredibly lucky

11:55

or is that something that you actually

11:57

worked on where you knew that, Hey, I

11:59

like fitness, I could be good at it. I'm

12:01

going to turn this into a business. No. I

12:03

fell into it by accident. I

12:06

was training for my black belt at seventeen. People

12:09

saw me in the gym

12:12

and they would ask me like, oh, how much do you charge?

12:14

And I was like for what. I

12:17

don't know what they were propositioning me for, and

12:19

there really they were like, I want you to be my personal

12:22

trainer. I was like, oh okay, So

12:24

I thought, like, how much does this job pay?

12:27

I think I was making like five bucks an hour delivering

12:29

pizzas, so I can make

12:32

like fifteen dollars an hour being a trainer

12:34

and Fortunately, my mom had the foresight

12:37

to say, like, I think you need some sort of credential, so

12:39

she got me my first little certification

12:41

in training and I fell into it

12:44

and I did it very organically

12:46

for years until I was twenty

12:48

four, and then I started to get

12:50

that pressure right, like what are you gonna do with your life?

12:53

You can't live like this forever? You know

12:55

where you can't just be Because I was training during the day

12:57

of partending a night making great money superhap

13:00

be and I was

13:02

dating a person who was Ivy League working in the television

13:05

industry, so I thought, I guess

13:07

I need to get a real job. So

13:09

this is where you know you fall into the shoulds.

13:11

I should do this instead

13:13

of what you think you want. And I learned very quickly

13:16

that the more security you seek

13:18

and like, the less you're gonna have. I never got paid

13:20

less money. I've never been more miserable. So

13:23

my twenty seven I had worked my way up to being

13:25

a motion picture talent agent and

13:28

I ended up being fired because I hated

13:30

it and hated the people. So

13:33

I fell back into fitness and then realized,

13:35

like, wait a second, I'm waking up every

13:37

day happy. I love what I do.

13:40

I'm great at it. It's authentic to

13:42

me. How can I turn this

13:44

into a business beyond paycheck to

13:46

paycheck, invoice to invoice and then

13:48

that's a longer story, but it

13:51

did have to be a very real experience

13:54

of like making the mistakes of going down

13:56

that you should path versus

13:58

seeing the not to use this very on

14:00

trend term, but it's it's relevant, the

14:02

flow and the serendipity

14:05

that came when I did what I loved and

14:07

at that point I was like, all right, this is this is inevitable

14:09

that I'm supposed to do this. How do I turn it into

14:12

a business. There was a moment in the last sixteen

14:14

years and building your businesses in the various

14:16

businesses from the apps to the

14:18

coffee company to everything else, the

14:20

shows, when did you think or did

14:22

you ever think, hey, this

14:24

isn't gonna work out, or did you ever feel

14:26

like a failure? At any time people

14:29

look to you and like, man, she has her ship together. She

14:31

has what I've always said about people when

14:33

I first came to New York and had no money, ames like that person's

14:35

got super magnetic energy. And

14:37

I would say that big money energy and That's how this whole

14:39

thing started for me. But did you ever feel

14:42

like kind of curling up in a ball and just

14:44

going and doing something else? Oh my god,

14:46

so many times. I

14:48

mean, there were lawsuits

14:51

that literally brought

14:53

me to my knees. There was

14:55

one, Oh my god.

14:58

One of the most important pieces of

15:00

advice I could ever give an entrepreneur is

15:03

be so careful with your

15:05

legal advice. Get multiple

15:07

opinions. Make sure you know exactly

15:10

what you are signing. When the lawyer

15:12

had made a mistake on a contract,

15:15

I don't know why to this day, I don't know why.

15:18

And he did not disclose to

15:21

this company that NBC had the right

15:23

to approve commercials. No idea why.

15:26

So, to make a long story short, it

15:28

was actually a supplement company that I was working with

15:30

way back in the day, and because the supplements

15:32

did so well, there was a class action

15:34

lawsuit brought against us. It was all dismissed,

15:37

of course, as being totally bogus, but

15:39

it destroyed the products, right, So these

15:41

guys were like, well, we don't want to pay her, the products are destroyed,

15:44

and we have a multimillion dollar

15:46

guarantee we owe her. So they found

15:49

this mistake in the contract that said

15:51

you know that NBC that we hadn't

15:53

disclosed it in the contract. To make a long story short, they

15:55

sued me for fraud, fraud,

15:59

and they wanted every all they've ever spent on the products,

16:01

every dollar they've ever given me. Fraud means

16:03

there's no insurance, there's no declaring bankruptcy,

16:06

you lose everything. And the

16:08

amount was like insane, this insane

16:10

amount of money, and it

16:12

was hell I

16:15

and I had to literally after

16:17

all the lawyers got done doing their thing, I

16:19

personally had to fly out and

16:21

deal with the owners of this company. And I was like, Okay,

16:24

you're not gonna get blood from a stone, Like what is

16:26

it that you really want? And I had to end up resolving

16:28

and it cost me millions of dollars, but I had to end

16:30

up resolving it myself at the end of the day.

16:33

I mean, there were moments like that

16:35

that we're just absolutely insane,

16:37

huge disasters that

16:39

I you know, hindsight, there

16:42

were you know, the public hater thing

16:44

you adapt to that you know in the beginning,

16:47

you're like, oh my god, like I had said

16:49

in a women's health article, and

16:51

at this point I was a golden child. Right, everybody

16:54

loved me. All the like cool

16:56

cats wanted to like get

16:59

to know me in town. You know.

17:01

I was getting calls from like all these aless

17:03

celebrities and I was young.

17:05

I was like totally starstruck and I was like,

17:07

oh, this is so cool, and my popularity

17:09

score was here. I wasn't like, gosh, such a bitch.

17:12

I hate her. I was the opposite of that. Everyone

17:14

loved me. I was the golden girl. I gave

17:16

an interview to Women's Health

17:19

and they asked me about having a child.

17:21

And this is obviously years ago, and

17:23

I was like, I don't know, you know, maybe

17:26

one day. And they were like, oh, would

17:28

you carry a child or adopt? And I was like I

17:30

would adopt And they're like, oh why,

17:32

And I was like, god, I don't you know. And I didn't disclose

17:35

that I had. I have something called endometriosis,

17:37

which is a long story, but like I just never and to be

17:39

honest, like I don't really care to see my own genetics.

17:42

I'm five ft two. I had to get a nose job. I

17:44

had acne. I'm prone to being overweight. It took a ton

17:46

of money to fix my teeth. There's nothing special going on

17:48

with me. I can adopt a kid and be perfectly

17:51

happy, right Like, I don't need a little Jillian running

17:53

around. But oh my god, it turned

17:55

into Jillian Michael's never

17:57

said it. So the headline was Jillian Michael's

18:00

thinks pregnancy ruins

18:02

a body and oh

18:04

my I went from being like, oh

18:07

my god, you're a que scores insane. We want to give you a daytime

18:09

show. They pulled the daytime show. It was a

18:11

mess, And that was the first time I was

18:14

really got the public hate and

18:16

it when you first experienced

18:18

it, it rocks you, like you just feel

18:21

under siege, like some like is a

18:23

mob going to break into my house and kill me? Like

18:25

what? It's the craziest thing. And then

18:28

you survive it, and you

18:30

survived the lawsuit, and you survived

18:32

the next thing, and now I'm like, whatever, you

18:34

get to that place right where you're like, I've walked

18:37

through hell and back. Bring your hate,

18:39

bring your crazy, bring your canceled culture,

18:42

and get fucked like nothing scared anymore,

18:44

nothing because I've been there, done that and lived

18:47

to tell. But it took a lot to get

18:49

here, for sure. Thank you for going into

18:51

that and telling those two stories. Most people

18:53

wouldn't because they get embarrassed or shameful,

18:56

but it is a it's an important learning process,

18:58

I think, one as you go through those things, but also

19:00

as you talk about them, so that you can help

19:03

prevent other people from going through similar

19:05

Like a very very different level for me obviously,

19:08

but you know, I was sued for fraud

19:10

um uh. And it was in all the real estate

19:12

trade magazines, which from my business, every

19:15

developer, bank, or lender. I sold an apartment

19:17

to a guy in two thousand fourteen

19:19

when the market was really really hot, and

19:21

I got him. He got a great deal, you know, and everyone

19:24

was paying full price. I think I got a for him for like

19:26

five thousand off the asking. I

19:28

bought it, and then he wanted to sell it. A couple of years

19:30

later, the market has turned, a building

19:32

got built up in front of his window, and he was losing

19:35

money. And so million Dollar Listing New York comes

19:37

on the air, comes on tv UM,

19:39

and he comes after me. He's like, that

19:41

guy defrauded me. He should have told

19:43

me, and so it's this ridiculous,

19:46

fraudulent lawsuit. But then the

19:48

headline is Ryan Sirhans sued

19:50

for real estate fraud. Real estate's kind

19:52

of my life, right, and I sell a lot of real estate.

19:54

And so every developer, every client

19:56

was like, dude, you're cool, but what's this because

19:59

people don't know and everyone reads the headline.

20:01

Everyone reads it. It was such as

20:03

broken. But here's how you know that

20:06

you're successful, because what

20:08

begot the mess with the supplements was that they

20:10

were so successful the headlines

20:12

where Jillian Michael's supplements kill people,

20:15

Jillian Michael, they were all organic

20:17

and nowadays you would call it a pre workout

20:19

because it's so much more politically correct.

20:21

It was that and Jillian Michael thinks pregnancy

20:23

ruins the body, and everyone was like, oh, she's a piece

20:26

of ship. What a bit total

20:28

fraud her and her diet pills. And

20:30

by the way, all the lossuits were dismissed,

20:32

but they never printed that. It wasn't like, oh, this is all

20:34

bog and it destroyed the product,

20:36

destroyed my name. And it's like, that's

20:39

how you know that you're successful

20:41

is that people start suing you and

20:43

you just become a little smarter and a little wiser,

20:46

and you don't settle the lawsuits and you get

20:48

like crazy litigators to triple

20:50

check contracts. But it's so

20:52

hard. I can't imagine what that must have been

20:55

like for you. What would you say your biggest professional

20:58

accomplishment is then longevity.

21:01

To be honest, I mean I remember

21:03

people be like her fifteen minutes of fame,

21:05

and I'm like, well, I'm about yeah,

21:10

like as a public

21:12

figure sixteen years into it. As

21:14

a person in the business, I'm thirty years

21:17

into it twenty nine because

21:19

I started as a teenager. So

21:21

that's that feels really good because you're like, yeah,

21:24

you know what, still on top, like still

21:26

the go to still the one that like gets

21:29

the ask for Oh, we're doing this

21:31

article in blank, Let's get

21:33

Jill. She's the expert. Let's get Jill. Even

21:35

though they're don't get me wrong, they are tremendous

21:38

talents um in this fields

21:40

that are you know, in fact, specialized in

21:43

other things that I'm not great at, like bodybuilding.

21:45

I don't anything about bodybuilding. Nobody would come to

21:47

me for that. However, the longevity,

21:49

in my opinion, is a true testament to the

21:52

authenticity of your message, um,

21:55

the efficacy of your products and your programs,

21:58

And that is my biggest

22:01

pride is also having weather and survived

22:03

all of these storms for those reasons I just mentioned.

22:06

Yeah, endurance for the wind, right, Yes,

22:10

always, always, always, always good

22:17

year for your businesses, especially

22:19

for the app and people stuck at home. Yeah,

22:22

do you notice like increased downloads

22:25

and was it a good income year? The apt

22:27

did great? Um? And you almost still

22:29

kind of dirty saying that, right because

22:32

you're like, oh God, I don't

22:34

want to say it profited off of this. It certainly

22:36

was nobody's intention. I have been an at

22:38

home fitness for the longest time. So fortunately

22:41

that part of our business did well. Other parts

22:44

took a massive hit. So for

22:46

example, any

22:48

television appearances, any public speaking,

22:51

um, all of that stuff where I made a good amount

22:53

of money, like lost all that. Obviously

22:56

that was gone, right, We're not doing any of that, you know.

22:58

Then the industries that required

23:00

foot traffic, like the coffee just got smashed.

23:03

It's organic nitro cold group,

23:05

like, we can't ship it through Amazon,

23:09

it's not shelve stable, it requires refrigeration.

23:11

You've got to find it at a retailer like

23:13

that just got absolutely murdered. But

23:16

then the supplement company that I invested in

23:18

went to the roof because everyone's like, oh my god.

23:20

You know, I want to make sure I

23:23

got to take care of myself. I want to get all my zinc

23:25

and my you know, my D and my K two

23:27

and my C and it's like so we

23:30

I would say, we net it out even so

23:33

where we took hits in some businesses,

23:35

other businesses did well. And

23:37

you know, I'm just glad to be working. I'm not gonna

23:39

lie, like work is such a

23:42

huge component of my life. Think it was Freud

23:44

right who said, you have these two essential buckets

23:47

of meaning. One is your work and one is your family

23:49

and your loved ones. And I'm very

23:51

lucky that both are currently intact. So

23:53

I'm I'm grateful beyond

23:56

and lucky beyond for those two things. Yeah,

23:59

you know, you about the investments that you make

24:01

in all these different companies, and I think in order

24:03

to make kind of calculated bets that way

24:06

with your own money, like your own cash, right,

24:08

You're you're sweating for that money, and you're like, it seems

24:10

like a good idea. Here's some money. Don't suck it up.

24:14

You have to be able to have uh

24:16

like foresight into the future. I know no

24:18

one could predict a pandemic, but you

24:20

know it is now one. Right,

24:23

We're looking into the future. Where

24:25

where does the fitness industry go from

24:28

here? You know, in New York the fitness

24:30

industry looks a lot different than it did even a year

24:32

ago. It's pretty wild. Do you have a prediction,

24:34

Like, what are you what are you excited about? I

24:37

am so I can go invest it. That's really to

24:40

be. To be honest, I believe there's

24:43

going to be a hybrid model. I think a lot of the things

24:45

that people have taken up at home because,

24:47

for example, I actually didn't like to work at at

24:49

home because I was like, no, this is my business. I want to go to

24:51

the gym. I don't want to gym in my house. I don't

24:53

want to see it. I want to go to the gym. I want

24:55

to be around other people. I want you don't

24:57

have a gym in your own house. I

25:00

heeded it. I was like, no, I want

25:02

to. I want to train with another trainer. I don't

25:04

want to hear my voice, you know. I

25:06

want to learn their fitness philosophy. I

25:08

want to take an m M A class with this guy because he's

25:10

amazing and I want to take a yoga class with her because

25:12

she's amazing, and I like this woman's spin

25:14

class. She's amazing. Like and I also believe

25:17

that the best teacher is the best students, So I'm

25:20

constantly learning from other fitness

25:22

professionals, doctors, registered

25:24

dietitians. I always want to learn, and

25:26

I like the gym for that reason. So

25:29

then I forced to be at home and all of a sudden,

25:31

I'm I'm on a road bike on Pacific

25:33

Coast Highway and I'm like, well, this is this is beautiful,

25:36

this is weird. What

25:40

are these legs? I'm

25:42

a hiking with the dog. I'm like, well, this

25:45

is very zen. I feel

25:47

closer to nature. There's no m

25:49

in the background, the trees aren't thumping,

25:52

right, you know. I got a jump rope

25:55

and I was I always sucked at it, And

25:57

all of a sudden, now I'm like I was watching like did

26:00

on prope dudes on YouTube, and

26:02

I was like practicing my skips and

26:04

I got kind of good at it, and I was like, well, this is fun.

26:06

So I'm not going to give any of that up,

26:08

but I will tell you right now that the minute the gym opens,

26:10

my ass will be back and I'll be doing

26:12

both. So I

26:15

think people will say, like, all right, I'm not going to spend

26:17

as much. Maybe I don't need a you

26:19

know, because I did save six thousand dollars

26:21

on a membership for myself and my girlfriend

26:23

to our big box gym. But I will

26:25

take maybe a class or two a week and

26:27

then do my other stuff at home. And I see

26:30

the accessibility and the affordability going

26:32

nowhere being valuable assets

26:34

that people have adapted

26:37

to if they weren't already used to it, because

26:39

at home fitness has always been massive. However,

26:42

what I would do is scoop up any of

26:44

these struggling franchises right

26:46

now, whether you know, I don't know who's

26:49

struggling, but like if there was a rise

26:51

Nation or a rumble, or any

26:54

of these boutique gym's that

26:56

are looking to sell. I'm sorry

26:58

this sounds like bottom feeder and Nation, but it is business.

27:01

Scoop them up because that

27:03

is going to boom again. I mean, do you already

27:06

know what concert you're going to? Already know what concert

27:08

I'm going to? My I'm like already,

27:11

I'm like, oh my god, his guns and Roses going to

27:13

be back this summer in New York. They're

27:15

selling tickets. Yes please, Yes,

27:19

I'm going like I'm already planning, Like when

27:21

is I have not been doing nightclub in

27:24

a decade. I would have rather stuck

27:27

needles in my eyes right now, I'm like, I'm

27:29

going to a visa this time. Get out

27:31

of my way. So I I think people

27:33

will be I think it's going to be the Roaring

27:35

twenties, and I would double

27:37

down on, to be honest, both of

27:39

those components, with fitness being bigger than

27:41

ever because we've seen how powerful

27:44

it is with regard to preventing

27:46

disease and optimizing health

27:48

and performance overall. I think travel,

27:50

travel, and fitness, for sure, all

27:53

of those stocks, all of those companies are just going to destroy

27:55

it a minute it opens up, and people are gonna

27:57

start traveling and they don't even want to. They're gonna be on planes

27:59

and are gonna hate flying. They're gonna be in the gym and they

28:02

don't like working out, but they feel they're gonna feel

28:04

like they need to. It's like Field of dreams, right,

28:06

It's like that James Earl Jones speech to Kevin

28:08

Costner is like people are gonna get in the cars. They're gonna come

28:10

here, and they won't know why. They're gonna

28:12

stand on the baseball field and they won't understand

28:14

the reason, but they're gonna come. If you

28:16

build it come, It's like, that's what's

28:18

gonna happen, and it's a it's it's

28:21

nuts. The title of this podcast

28:23

that I'm doing is called Big Money Energy.

28:26

When your people brought this to you and we reached out,

28:28

what did you think about when you when you heard that?

28:30

I loved it. To be honest, I've always been fascinated

28:33

by real estate and people who understand it because it

28:35

seems like the people that make the most

28:37

money are in that business. And

28:39

I'm always like, oh, I have such envy, but I

28:41

don't really understand it. So I find it intimidating.

28:44

So people like you, I'm like, how did

28:46

you do that? Like the flipping and this

28:48

and that and the role of I don't even have the

28:50

tax lot Like. I

28:53

find it to be so like alluring

28:55

because I realized that that's how you make big.

28:57

Every billionaire I've ever talked to is like, if you ever

29:00

this is the you know, other than the

29:02

Bill Gates of the world. They're all real estate modils.

29:05

So I was already kind of I knew

29:07

you were already was a fan and respected

29:09

your energy, and I was like, oh fun,

29:12

totally. Part be to that question

29:14

is how has money played a role in

29:16

your life? It's allowed you to invest and

29:18

build. But going from somebody who

29:20

was delivering pizza, I think

29:22

you know all of us when we're in our twenties where we're doing kind

29:25

of these aud end jobs, and I think it's important. It's character

29:27

building ship, like we all got to do it. But you put yourself

29:29

up based on a passion into um

29:32

somebody who has you know, who has the means

29:34

to invest and to build businesses.

29:36

What does money mean to you? The one thing

29:39

I would say is just for anybody whose

29:41

parents aren't able to

29:43

help them or did not help them, don't

29:45

be intimidated because it's easy to become

29:48

a bit of a curmudgeon and become bitter. And

29:50

it's like, well, sure you were able to do that because your daddy

29:53

gave me them and I get the bitterness, trust

29:55

me, you know, but but it's not serving

29:58

you and you can do it without that help. It won't be easy,

30:00

but you can get it. Done Bloomberg. I think it was

30:02

a parking lot attendant, right, I mean, like

30:05

it can be done. You did it, I did it. It can be

30:07

done, Jeff Bezos. Then you start

30:10

that out of his garage Amazon with a little

30:12

like would sign the

30:14

internet? Yeah, right, Like it can totally

30:16

be done. So while money, you

30:19

know, it takes money to make money, you

30:21

can get there without you know that

30:23

that nest egg in the beginning. Not

30:25

easy, but you can do it. So I what I

30:27

find money buys me is freedom.

30:30

I can't tell you that it buys you happiness,

30:33

but it definitely buys you freedom.

30:35

So I don't live in fear

30:38

of things like cancel culture because I'm like,

30:41

if I never worked again tomorrow, I'm

30:43

fine, Okay, you know, I

30:46

you know, and it allows me because

30:48

there are people that I can't tell you how often I hear

30:50

like I agree with you, and

30:53

it's like, right, but you didn't come out and say shit

30:55

because you're scared, and I don't. I don't blame

30:57

you. But like I cannot tell you how many fit people

31:00

like Keto, even Keto, they're like, yeah, this

31:02

is complete shit. You're totally right, Like you're the

31:04

one with the PhD say something,

31:07

say something. You know what it's like in the quiet d

31:09

m s because they're so scared of

31:11

like the Keto crusaders, like destroying

31:14

their business, that nobody speaks.

31:17

And it has given me the ability

31:20

to speak without fear

31:23

and and to tell what I

31:26

believe is the truth. And if somebody confronts me

31:28

with information that changes my mind, I'm totally

31:30

open to that as well. You know, teach

31:32

me. I'm here to learn. If there's something I don't know, I

31:35

want to know it. But without money, I don't. I

31:37

don't know that I would be quite so brave. I'd be scared because

31:39

I think, like, how am I going to feed my family next month? If

31:41

all of a sudden I'm quote canceled. And

31:43

that's that's terrifying freedom for

31:45

sure. The harder you work, the luckier you get right

31:48

and the more money you can make and the

31:50

more free you can be in that way, you don't

31:53

give a shit. You know, some of the wealthiest people

31:55

that I that I meet, they walk into

31:57

a room and they literally just have that

32:00

of I don't give a ship. Whatever happens happens. It's

32:02

self confidence. It's a lot of different things. But this

32:04

has been awesome. Thank you so much for being

32:07

here. You are so fresh and so

32:09

real like it's just such a pleasure to

32:11

talk to you, and I really appreciate you

32:13

taking the time. Go kick ass. I hope

32:15

we get to talk and meet again in person

32:18

one day. Let's we'll

32:20

let you when I'm in l I mean, we'll go for a hike. I

32:22

would love our drink. O my god. By

32:25

the time the nightclubs will be open,

32:27

we'll hike and go dance. Things would

32:29

be great. I would love it. Thank you so

32:31

much. It's been so much money. If

32:35

you're ready to take action today based

32:37

on Jillian Michael's entire blueprint

32:39

for how she got to where she is, go

32:42

to Big Money Energy dot com slash

32:45

podcast to download an action

32:47

plan and I put together for you, as

32:49

well as the show notes. That's Big Money

32:51

Energy dot com slash

32:54

podcast. Find more podcasts

32:56

like Big Money Energy on the I Heart Radio

32:59

app or are wherever you get your

33:01

podcasts. Big Money Energy

33:04

is hosted by me Ryan Sirhint,

33:06

and it's produced by Mike Coscarelli and

33:08

Joe Loresca, an executive produced by

33:10

Christina Everett.