Natural Light has an oddly intriguing upcycling collab with Sperry, giving your old boat shoes a new lease on life as...can holders? Yeti releases a scorching $400 skillet that's causing a stir (pun intended). Ever thought you needed a crossbody bag to keep your ice cream cold? Neither did I, but Halo Top seems to think it's an essential accessory for National Ice Cream Day. Plus, we'll touch on how other ice cream brands are using merch to whip up some extra business.

And lastly, it seems Barbie has stepped off the runway and onto...everything! She's got her pink-streaked touch on all sorts of merch right now and it's causing quite a stir.

Catch this show every week: https://bigpromo.live/youtube

#bigpromotions #biggerfish #mybigpromo #bigpromoswag #swag #merch #promotionalproducts #podcast

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This month's promo code:

https://bigpromo.link/code

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This week's topics:

0:45 Natural Light, Sperry turn boat shoes into sea-ready beer holders | Marketing Dive

https://www.marketingdive.com/news/natural-light-sperry-upcycle-boat-shoes-brewzie/688605/

Natty Sperry

https://www.naturallight.com/brewzie

New Balance x Miller Lite Shoezie for Father's Day

https://youtu.be/ebA86_MD0Mo

3:42 Halo Top's New Crossbody Bag Will Keep Your Pint Of Ice Cream Cold

https://www.foodrepublic.com/1335501/halo-top-crossbody-bag-pint-ice-cream-cold/

Food, Fashion Collide With Halo Top's PintPack 07/19/2023

https://www.mediapost.com/publications/article/387344/food-fashion-collide-with-halo-tops-pintpack.html

Say Halo to the PintPack

https://pintpack.halotop.com/

Mercantile | Salt & Straw

https://saltandstraw.com/collections/mercantile

Toscanini's Online Store

https://toscaninis.myshopify.com/

Merch | Van Leeuwen Ice Cream

https://vanleeuwenicecream.com/product-category/merchandise/

Merchandise & Apparel | McConnell's Fine Ice Creams

https://mcconnells.com/collections/merch

Merch | Jeni's Splendid Ice Creams

https://jenis.com/collections/merch

Blue Bell Creameries - Country Store

https://store.bluebell.com/

Halo Top®

https://halotop.com/

National Ice Cream Day Deals and Free Food for 2023

https://www.foodandwine.com/national-ice-cream-day-deals-free-food-7559628

11:06 Yeti Just Launched the Most Expensive Cast Iron Skillet We’ve Ever Seen

https://www.foodandwine.com/yeti-cast-iron-skillet-launch-7511146

Only YETI Can Get Away With Selling a $400 Cast Iron Pan | GearJunkie

https://gearjunkie.com/camping/cooking/yeti-cast-iron-skillet

YETI 12" Cast Iron Skillet

https://www.yeti.com/outdoor-living/cookware/22030000050.html

13:51 The Barbie brand was made for this moment

https://www.marketingbrew.com/stories/2023/07/19/the-barbie-brand-was-made-for-this-moment

Counting the many, many Barbie collabs

https://www.marketingbrew.com/stories/2023/07/13/counting-the-many-many-barbie-collabs

Moshe Isaacian on Twitter

https://twitter.com/MosheIsaacian/status/1673415496929267712?s=20

Think Pink: Barbie Mania Spawns Dozens Of Branded Merch Collaborations

https://media.ppai.org/ppai-newslink/think-pink-barbie-mania-spawns-dozens-of-branded-merch-collaborations/

This Barbiecore Pasta Gift Box Comes With a Pasta Chef Barbie

https://www.foodandwine.com/pasta-chef-barbie-gift-box-7562342

Pasta Gift Box - Barbie Edition – Zia Pia

https://ziapia.com/collections/gift-sets/products/pasta-gift-box-barbie-edition

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Equipment we're using:

Sony ZV-1 (affiliate link) - https://amzn.to/36LK8e2

Sony ZV-1 Vlogger Accessory Kit (affiliate link) - https://amzn.to/3mSNT72

Shure SM58 Microphone (affiliate link) -...