Gregg Latterman is probably the perfect 1st guest on BizJams. The story of Aware Records kind of encapsulates what we’re trying to do here. Talk about great music, and so I can rationalize this endeavor with my career as a CFO, pick up some business insights along the way. In part 1 of our interview, hear some great stories about he got the idea to start the label that was out in front of the careers of Matchbox 20, John Mayer, Hootie & the Blowfish, Train, Five for FIghting and Jack Johnson... among many others. Also how he just missed, but sort of had Dave Matthews on Aware 2.
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