Keeping track of domain name jurisprudence

October 2017

 By Justin Soong-Hoon Chayand Brian Beckham, WIPO Arbitration and Mediation Center

These days it is hard to imagine life without the Internet and domain names. They each serve as important online marketing tools for businesses of all sizes, with domain names increasingly seen as invaluable virtual real estate in an ever-expanding digital landscape. At the same time, brand owners face a constant threat from unscrupulous actors who misappropriate their trademarks by registering them as domain names. Their aim is often to hold brand owners to ransom, sell counterfeit goods, distribute malware, or engage in phishing campaigns. Such abusive practices can cause significant damage to brand owners and consumers.

Original article: https://www.wipo.int/wipo_magazine/en/2017/05/article_0008.html