In this episode of Blueprint, Bobby shares how to ensure your conversion tracking is working, what to do about low quality scores in Google Ads, and why your cost per click in Google Ads is increasing.

Bobby answers both curated or user-submitted questions from clients and viewers on each episode of Blueprint. If you have some of your own questions, submit them in the comments below or @SignaMarketing through Facebook, Twitter, Instagram, or YouTube with the hashtag #BlueprintShow to get them answered in the next episode.

#BlueprintShow is a conversational Q&A style show in which we answer any and all questions related to digital marketing and marketing your business online. From brand building to tactical digital marketing advice, the purpose of this show is to answer any burning online marketing questions that may be holding your business back.

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