Lazy is a very strong word. I like to call it selective participation. — Snoopy and Woodstock

John's book marketing tip: You can't be lazy in marketing your books, but you can be selective in what you do. And you should be selective. Do the things you love to do in marketing your books. Do the things you can afford to do. Do the things that you have time to do.

Note: You can't do everything, so do the things that make you happy and actually result in helping you sell more books and change more people's lives.

Source: https://bookmarketingbestsellers.com/selective-participation-find-something-you-love-to-do

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