Season 2, Episode 2 - New Orleans will play host again to the Final Four (2022) and then the Super Bowl (2025). Cities that bid on major sporting events not only boost the tourism sector, but also provide a substantial economic injection for the city and region. Jay Cicero, President/CEO, Jeff Rossi, SVP of Events, and Phillip Sherman, Chairman, of the Greater New Orleans Sports Foundation join host Chris Kane for a discussion on how these major sporting events come about, stimulate jobs, reinvigorate the host city’s image, and generate business revenue while still recovering from COVID.
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