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Boost Your Boutique with Emily Benson

Boost Your Boutique with Emily Benson

Boost Your Boutique with Emily Benson

A weekly Business, Entrepreneur and Marketing podcast
 1 person rated this podcast
Boost Your Boutique with Emily Benson

Boost Your Boutique with Emily Benson

Boost Your Boutique with Emily Benson

Episodes
Boost Your Boutique with Emily Benson

Boost Your Boutique with Emily Benson

Boost Your Boutique with Emily Benson

A weekly Business, Entrepreneur and Marketing podcast
 1 person rated this podcast
Rate Podcast

Episodes of Boost Your Boutique

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11:45.1 We did what we wanted.  We did it pretty professionally and we did it with like a level of class and style where people took us seriously.11:58.2 We had access to these amazing creative tools, professors who really pushed us, who gave u
Want to watch this on YouTube? Click here to go to my YouTube ChannelWant to sign up for Reels for Retail? Click here to learn more and sign up.Buy The Ultimate Boutique Handbook on AmazonBuy The Retail Mindset on Amazon
0:54.6 If you're an influencer or if you are in a position where you are ready to start manufacturing your own clothing and accessories or you already do and you want a different take on it and you want to hear from people who are really in the
0:51.0 Our promise to you today is that we hope you will open your mind to adding more plus size to your retail store as a vendor and how to do it in a way that's going to make you money.3:08.6 I think sizing is one of the most challenging aspe
1:04.0 My name is Darlene Mitchell and I am a retail business strategist. And my strength really is around inventory and profitability. So I help business boutique owners. Understanding inventory strategies so they can have legacy, not just so
1:22.0 I use retail as a sort of the stepping stone to gain awareness about myself and to build capital.2:58.1 It's very important that I feel that the clothes that we make are just made for a woman's body, not a specific woman's body, but like
1:27.0 So when should you start an email list? Like Day one. Okay. If you don't have an email list or you only have a list of people who purchase from your boutique business, that's fine.1:38.4 Even if it's 20 people on your list, even if it's
Mentioned in this episode:Sky's the Limit Boutique Business Accelerator in 2024Sky's Boutique Business Accelerator teaches a proven, professional level framework that has been revolutionizing how boutiques scale. What if in 3-4 months you could
0:24.5 You don't need a lot of money to start a boutique business.0:36.6 Let's say that the first way is through dropshipping. There are lots of dropshippers that are now connected through Shopify. So all you have to do is have a Shopify websit
0:41.2 One of the things that I know for sure across all of my clients that I work with as a boutique consultant is I want them all to relax.1:18.4 I think we need to set much better boundaries than we have in the past. And I think a lot of pe
1:30.6 Pop ups are anything that are temporary or semi permanent. And the idea is that you're going there, you're testing the location, you're testing the audience, and you're seeing if it works for you.2:25.8 You've got to figure out what the
1:33.0 The thing about having a brick and mortar is you have automatic traffic If you pick a good location, so All the clients that I've ever had open a brick and mortar business, I'm always like pay for traffic, pay for good location, because
0:24.0 I want to show you why your January negative self talk and your negative, in general, self talk about the economy is,  it's,  it's putting your boutique out of business.1:24.6 January is a trash month1:31.8 In the retail world, it is tra
4:09.0 January gets a bad rap. It really needs to be rebranded into January is rest, relaxation, rejuvenation. It's also like organizing, prepping, planning, and at a pace that feels gentle and tender and kind.8:27.8 So where I see retail and b
1:30.1 This is one of the keys to, I think, the problems that happen among so many boutique owners is you just have so much space.1:45 But It allows you to overbuy and overbuying is one of the quickest ways to not scale your business to become
1:48.1 With seasonal change, the merchandise has to change. So whether you have clothes, whether you have garden goods, whether you have gifts, it's always going to shift based on the season, right? So that's why January and the J months have t
2:17.6 This is the time to talk about it. This is the time to get people behind your cause.3:06.8 We've got to promote the promotions that we're doing, any sales, discounts, events. events we have to promote,  but we also can't forget that we h
5:28.0: So I want to talk about the big picture that I want to talk about industry and then I want to talk about you, how you're feeling.7:47.2: From being a boutique owner to you being a human in the world, right? We are managing a lot. 10:54.
2:03.7: What you're about to listen to is a group coaching call. We include group coaching calls with all of our programs. So, we have three levels of programs. This particular call is for our Boutique Basics Bootcamp course. 7:07.0: If you thi
2:16.5: There's no one path to success.3:13.3: There's been some quick fixes or people who've started businesses really quickly and maybe seen some success. But this is where the short and longterm thinking in my mind happens because you have t
5:32.0: You know, there's a lot of people that just step into entrepreneurship and it's like not their thing and no judgment.6:47.0: Because let's be honest. Most people that own a boutique and you know, I know I have my dudes out there and I a
8:35.0: I've been studying money and money mindset for a long time. I will preface all of this conversation. With a short legal disclaimer saying, I am not an accountant.9:33.1: I want to speak to this idea of debt because especially in the Uni
1:28.3: It's going to cost you some money, obviously, to have a point-of-sale system, meaning you need somewhere to sell it and accept credit cards.2:13.8: If you're going to start a boutique, uh, whether it's home decor, gifts, children's, wom
Click here to see more about Boutique Basics Bootcamp. Enroll in Boutique Basics Bootcamp now for the lowest price and over $3200 of bonus material!This episode has not been edited for ums or gaps! Enjoy!Emily on IG: @stylishandsuccessful or @b
00:07.1: Let's talk about what jobs or where we see most people come from in boutique land to start their boutique.1:01.8: First and foremost, it's stay at home moms, it's mothers, it's women, people with uteruses that have had children that wa
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