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088 - Esther Kiss - Not Leveraging PR is Hurting Your Business

088 - Esther Kiss - Not Leveraging PR is Hurting Your Business

Released Monday, 15th February 2016
Good episode? Give it some love!
088 - Esther Kiss - Not Leveraging PR is Hurting Your Business

088 - Esther Kiss - Not Leveraging PR is Hurting Your Business

088 - Esther Kiss - Not Leveraging PR is Hurting Your Business

088 - Esther Kiss - Not Leveraging PR is Hurting Your Business

Monday, 15th February 2016
Good episode? Give it some love!
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We met Esther in the middle of 2015. Upon getting to know her, I realized how much impact she could make on my business and those of her clients. When discussing an interview, I wanted to talk about her role in Public Relations (PR). What I didn't expect was a game changing discussion about business, and how important the role of PR in scale and success. We often believe we have to do it all, but when we entrust our promotion to a partner like Esther amazing things happen. We're free to create and innovate, while her approach literally does the heavy lifting of building a following and a solid reputation. You may go into this apathetic about PR, but you'll walk out a fan of what's possible.

Esther Kiss is the producer and host of the popular podcast Born To Influence: The Marketing Show where she interviews highly successful entrepreneurs and NY Times bestselling authors about their marketing and PR strategies. She has interviewed guests such as Gary Vaynerchuk, Perry Marshall, Joe Pulizzi, Jay Baer and more. 

When working with clients through her one-of-a-kind publicity agency, Esther helps experts (coaches / consultants / authors / speakers / marketers) get exposure for an extended period of time by placing them on the right online media outlets. These include interviews on podcasts, online radio shows, webinars & other presentations for telesummits and private, paid mastermind groups.

To help her clients get more leads and sales for their product, service or book launch, she introduces them to A-players such as the guests of Born To Influence for cross-promotion and long term collaboration.

 

Learn more at http://borntoinfluence.com. Also, if you want to know if PR will work for you, take this easy & fun, FREE assessment: http://borntoinfluence.com/assessment

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