Brand Tuned - Sharp Branding

A podcast
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Brand Tuned is a podcast hosted by Shireen Smith. The podcast shares useful content on branding, and brand management for designers, marketers & entrepreneurs seeking to create distinctive brands. It is the only podcast on branding that covers intellectual property which is intrinsic to branding. Using the TUNED framework outlined in Shireen's forthcoming book Brand Tuned - The New Rules of Branding, Strategy, and Intellectual Property, the podcast explores how to ‘Think IP First’, ‘Understand your market’, ‘Name it right’, ‘Establish your brand strategy’, & ‘Drive your strategy’.

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Great podcast for business owners who want better branding and information about business and how to scale. Thank you Shireen for all the value you provide. Janis

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Podcast Details

Created by
Shireen Smith
Podcast Status
May 6th, 2020
Latest Episode
Apr 9th, 2021
Release Period
2 per week
Avg. Episode Length
25 minutes

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