In this episode of Brands In Action, we welcome Will Burns, CEO and Founder of Ideasicle X, to talk about creativity and, more specifically, how to generate a ton of ideas that will solve a problem for you. Ideasicle X’s philosophy is “Nothing is Unthinkable,” and Will tells you all about the platform and how it can transform your work.

00:18 - Will Intro

01:58 - Ghosts

2:57 - How your experience led to the creation of Ideasicle

9:59 - How does Ideasicle work

12:32 - How does Ideasicle work with people

15:22 - Crowdsourcing

16:45 - How do you put a team together

17:55 - Brainstorming doesn't work

21:04 - Bad ideas leading to good ones

24:25 - Is Ideasicle a product or brand?

28:19 - Where else can Ideasicle go

32:57 - Where does AI fit into this platform

35:52 - Creativity as a force versus a resource

39:30 - What's next for Ideasicle

42:08 - Who plays Will Burns in the movie

https://www.ideasiclex.com/

https://www.linkedin.com/in/williamoburns/