In this episode, we discuss a few scenarios for how Mike's business might open up again once the COVID-19 lockdowns are lifted. We also discuss how business will be forever changed, and how NYC could be very different for years to come.

7. Wondering What Life after Lockdown Will Look Like

Apr 13th, 2020 39m 35s

It's been a week since we talked. In this episode, we discussed how we see the business opening up once the lockdown starts to end, what makes a business "essential", and whether viruses came from outer space. This episode was recorded on April

6. Mike Worries about the Pandemic

Apr 3rd, 2020 32m 57s

In this episode, we jump from the history of Premier Indoor Golf to today, when the business is closed. Mike looks at the federal loan and grant options and wonders whether he should shut the business down now or try to ride it out.

5. Unemployed Mike Joins the Golf Industry

Mar 28th, 2020 45m 50s

Back in the financial crisis of 2007, Mike lost his job in the oil & gas industry and decided to start in the golf industry. Overnight he went from a member at a club to the minimum wage guy picking up range balls. Seven short years later, he w

4. The Mike Webster School of Customer Service

Mar 26th, 2020 36m 26s

Running Premier Indoor Golf in Manhattan the past five years has taught Mike a few lessons about customer service: 1. The customer is NOT always right. 2. Even so, whatever they want, you should probably just give them, because it will cost you

3. Mike learns about Marketing

Mar 25th, 2020 38m 57s

This episode focuses entirely on continuing Mike's story of how he built Premier Indoor Golf in Manhattan. We start with him opening the business and no one came. For weeks. Then Mike learns about marketing and everything changes.

2. The Build-Out

Mar 24th, 2020 45m

Mike talks about the prospect of losing his business due to the coronavirus, and we pick up our story about how Mike built Premier Indoor Golf just after he signed the lease and had to start actually building his space. This episode leads us ri

1. The Idea

Mar 23rd, 2020 41m 24s

The first episodes of this podcast are being recorded while we're all working from home during the coronavirus pandemic. We're going to initially focus on how Mike started his business, Premier Indoor Golf, in the shadow of the Empire State Bui

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