As fellow brick-and-mortar business owners, we're all too familiar with the many buckets that chip away at our revenue. So, when it comes to splashing our cash on marketing, we gotta be savvy and make sure we're getting bang for our buck. Let's dive in and uncover how to make those marketing dollars count!

 Today, I've got a juicy story to share about a real-time marketing opportunity that was pitched on for my business.  Lot's of visibility and they new their stats - But here's the twist: it's all about knowing what works best for me. So I share how and why I came to my decision. 

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In 2009 Melissa Rose started her business, The Dancing House  in the basement of her home. There she taught the art of dance to students of all ages while her babies were right along with her in the pack and play.  With passion, resilience, and tenacity - she created a business that has become "The Highlight of Your Week" for her tribe, her team and her community.  Along with running a successful brick and mortar business and an online dance membership.

Melissa's also a visibility coach and consultant other local brick + mortar businesses. Providing direction by leveraging SEO best practices, encompassing Google Business Profile optimization, blog writing, social media engagement, and email/text campaigns.

When not inspiring or empowering, Melissa's a mama of five kiddos, enjoys long hikes, playing in her garden and helping others grow and connect through Healthy in the Valley.