INTRO:
You raised your rates and now you're hearing crickets, Bride's are ghosting you. Bookings have slowed down. You're wondering if you should lower your rates? Maybe it's because of the recession? I'm sharing 4 key points you can use to give your beauty business a check up. Getting inquiries but not being able to book the wedding means there is a disconnection somewhere, let's find out where it is! P.S. it most likely has nothing to do with your pricing!
LINKS:
Phone Consultation Course Waitlist https://mailchi.mp/c2487612a111/phonecallwaitlist
Connect with me on Instagram: https://www.instagram.com/babesbuildingempires.bbe/
Join my Private Facebook Community: https://www.facebook.com/groups/336731613513947
Inquire About Coaching: https://docs.google.com/forms/d/e/1FAIpQLSfnlv662s5DQhFkLhVpzhgnfhne2hyzGdtL_keW5pHBWlgeAQ/viewform
50% off Honeybook!!: http://share.honeybook.com/jireh
SHOW NOTES:
- Your brand:
- Is your brand matching your experience level and your rates?
- Are you charging luxury rates but your branding is not giving luxury?
2. Not Educating your Bride!
- We HAVE to make sure potential Brides are comparing apples to apples
- Teach her what to look for when hiring an Artist, how to properly vet her vendors
- Show her WHY she needs to hire you and help her to TRUST you with her wedding day!
- How can you teach her & show her? Make IG posts, videos, lives, reels,
- OR my FAVORITE way is to GET ON THE PHONE WITH HER!!
- Let her get a taste of what it would be like to work with you
- This is where you get to show her your VALUE not just your PRICING, there is a difference
3. Disorganization or Confusion:
- You may or may not have heard the term Confused Client’s don’t buy
- I want you to inspect your entire booking process and pricing guide
- Is each step crystal clear? Do they know what to expect next?
- Ask a friend to go through your process as if a client and see if there’s anything that can use some clarity
- Are you using verbiage that is so industry specific that regular everyday people won’t understand
4. Confidence:
- Not showing up with confidence will scare a Bride away
- You have to be confident in your services
- Confident in your policies
- Confident in your process
- If you’re hesitating or the words you’re using in your communication is coming off as unsure you will lose trust with you Brides
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Send in a voice message: https://podcasters.spotify.com/pod/show/bridalbeautyboss/message