From big in Houghton to big in Hollywood, Darren Jobling, Business Development Director of Eutechnyx, believes firmly that the difference between good and great in business terms is export. When he joined younger brother Brian 19 years ago, Gateshead-based Eutechnyx was top of the UK games-charts , but hadn’t thought about Europe. Now exports provide 80% - 100% of the firm’s sales into a global retail market worth $32 Billion. Yes, that ‘s bigger than Hollywood box office and set to grow even bigger with the growth in the casual games market being pioneered in China and Korea.

If you want to know how to get into exporting (from an award-winning expert); some lessons to be learned in running offshore companies; how to climb from the bottom to near the top of the business food chain; how to become the fastest company in the UK to receive an Investors in People Award; why selling out doesn’t always make great business sense; or how significant the gaming sector is becoming to the north east economy – this conversation is a must! It’ll also be good craik!