Like many owner-managers stories, the Georgie Cameron book would be an interesting one to read. Born in London and having lived part of her life in Africa, Georgie started her professional career in big-brand PR (Coca Cola, BMW and KLM) in the Middle East.Ê It was that experience which landed her a role helping to build a national network of PR offices for McCann-Erickson (then the largest integrated marketing, PR and advertising agency in the world) before she fell in love, moved to the North East and following a stint at SAGE Plc, set up Admiral PR in 1999.

If you want to learn some big-brand management tips, the skill it takes to manage a portfolio of private and public sector clients, an insight into driving success in the middle east, and/or balancing the needs of a growth business and a growing family this conversation is a must!