More than a third of all businesses in Australia are female-owned – a significant proportion, with the vast majority being mothers. Incredibly this demographic is an audience that remains largely untapped. Kate Christie is a time management expert and author of five books, including her latest, ‘The Life List: Master Every Moment and Live an Audacious Life’. She discusses what business can do to effectively capture the purchasing power of women.
Business Essentials Daily is produced by:
SoundCartel
soundcartel.com.au
+61 3 9882 8333
See omnystudio.com/listener for privacy information.
Podchaser is the ultimate destination for podcast data, search, and discovery. Learn More