Episode Transcript
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0:32
Hey welcome back to
0:32
another edition of the business
0:38
owner breakthrough. And today
0:38
special episode, we have Laura
0:42
jakka mele. She is a dance
0:42
school owner just outside of
0:45
Philadelphia. She owns Libra
0:45
dance studios, and she's done so
0:49
well. She's basically 10 times
0:49
her business over the last 10
0:52
years and has 11 People working
0:52
with her. And, you know, one of
0:57
the things as business owners we
0:57
talked about is freedom. And
1:00
Laura has done a pretty good job
1:00
in getting some more freedom
1:02
over the last couple of years.
1:02
But she's looking for even more.
1:04
And that's pretty common as we
1:04
roll through our business. And
1:07
one of the things that we talked
1:07
a little bit about, was this
1:10
idea around trust. And is it the
1:10
people that we don't trust to
1:14
hand the stuff off to? Or is it
1:14
the process that we don't trust,
1:18
and it's often not the people,
1:18
it's often the process. So today
1:21
was really digging into a couple
1:21
of the process management tools
1:25
that she could take in use and
1:25
reframe, in order to hone that
1:29
process a little better, so that
1:29
everybody has proper
1:32
communication on where things
1:32
are at in her business. And
1:36
things are being done without
1:36
her managing or micromanaging
1:39
within that business. So that
1:39
it's just taken care of. So
1:43
let's dig into it with awesome
1:43
business owner, Laura
1:46
Laura Giacomelli, it is a
1:46
pleasure to have you here on the
1:46
Giacomelli. business owner breakthrough
1:54
today,
1:55
thank you for having me, I'm very excited to be here, feet,
1:58
you know, we met
1:58
through re gold and dance life
2:01
and the gold mastermind and all
2:01
of those kinds of things. And I
2:05
know you are one of the onboard
2:05
coaches there and doing some
2:08
stuff with Ray as well. He's got
2:08
such a great community of dance
2:12
school owners and wanted to
2:12
invite a couple of you on to my
2:17
podcast here, the business owner
2:17
break through and go through a
2:20
few things that we talked about
2:20
at some of the conferences and
2:23
some of the shows and some of
2:23
the different things. And when I
2:26
reached out to you, it's like,
2:26
yeah, yeah, love to come on. And
2:28
it was it was so so great. And
2:28
you know, one of the things that
2:32
we talk a lot about here on the
2:32
business owner breakthrough, the
2:35
whole podcast series is all
2:35
around communication process and
2:37
accountability, what I call the
2:37
CPA, you know, in mastering your
2:41
CPA, not your Chartered
2:41
Professional Accountancy, but
2:45
your mastery as a business owner
2:45
of communication throughout your
2:49
business, process management
2:49
throughout your business, and
2:51
accountability throughout your
2:51
business. And when we were
2:54
chatting a few minutes ago, just
2:54
before we hopped on your like, I
2:57
still want to get through some
2:57
process and accountability
2:59
stuff, because these are the
2:59
things and Laura, I know you
3:02
work with a bunch of dance
3:02
school owners as well. But these
3:05
are the things that just keep
3:05
coming back all the time, right?
3:08
We're always honing these
3:08
different pieces of our puzzles
3:11
as business owners. Well, I
3:11
think because when you realize
3:15
your business is like a living
3:15
entity, right? It's always
3:17
growing and changing, and you're
3:17
keeping up with things that are
3:20
happening in the world, and what you're going to offer your business. So like you have your
3:22
systems and processes, but what
3:26
I'm realizing is like your
3:26
systems and processes before
3:29
COVID are different during
3:29
different post COVID are
3:32
different right now are
3:32
different, like, so I feel like
3:35
the growth of it all. And the
3:35
evolution of it all is always
3:39
changing. So it's a lot to keep
3:39
up with. And it's what I'm
3:42
having my issue with is putting
3:42
the systems in place, maybe if
3:46
they're slightly changed, or a
3:46
little different from the
3:49
previous year and expectations.
3:49
And now making sure my employees
3:53
are at that expectation of
3:53
following through with the
3:56
updates, I guess I would say,
3:56
it's really interesting. One of
4:00
the lines that I've used over
4:00
the years, and I haven't said it
4:02
lately, and it just kind of came
4:02
back when you're talking about
4:04
that was there are no perfect
4:04
processes, but we're always
4:08
trying to perfect them. I think
4:08
that's exactly what it is. Yeah,
4:12
you know, it's I mean, unless
4:12
you're literally building the
4:15
same widget for 10 years in a
4:15
row and you put it in the
4:17
computer system, and the robotic
4:17
arm just drops the thing. But
4:20
for most business owners, small
4:20
business owners, because that's
4:23
our audience here today is it's
4:23
really things do revolve and you
4:28
know, whether it's your kid from
4:28
three year old that day school
4:31
to my kid at 23 year old and off
4:31
on his own, you know, things
4:35
evolve and our businesses evolve
4:35
to as leaders, what we need to
4:39
be doing is continuously
4:39
evolving these three things
4:42
communication, process
4:42
management and accountability.
4:44
And I think the big thing when
4:44
we look at the idea, because a
4:47
lot of people who are business
4:47
owners bootstrapped it, I'm
4:51
gonna start those first one to
4:51
three years. And I think a lot
4:54
of listeners here can probably
4:54
associate with this, that first
4:57
one to three years. It's like I
4:57
just got to put in my time, get
4:59
everything done, and we get
4:59
habitual alized into making all
5:03
the decisions. Right. And I
5:03
think you get into that
5:05
headspace where I have to do it
5:05
all it has to be me and I'm just
5:09
speaking as like a small
5:09
business owner. I've been open
5:11
for 13 years. And I feel like
5:11
once I got into more upper
5:17
education and putting myself in
5:17
rooms where people are already
5:21
at the spot where I wanted to be
5:21
that was when I started really
5:24
listening to the people around
5:24
me being like I shouldn't be
5:27
doing cleaning the toilets and
5:27
running payroll and teaching all
5:30
the classes and doing all the math
5:32
are getting and the media at like, you can't, the goal needs to be to
5:33
get everything out of at least
5:37
in my mind, this is what my goal
5:37
has been, I needed to get it out
5:40
of my mind, put it on paper, and
5:40
then delegate it like that. To
5:45
me, that's, that's my goal. And
5:45
I feel like that has been my
5:48
goal a lot. Since, as you
5:48
mentioned, I have a three year
5:50
old, right and I, I want to make
5:50
sure that my first baby, which
5:56
is labor dance studio, that
5:56
baby's taken care of, right. So
6:00
I can now be at home when I want
6:00
to and take care of my my new
6:04
baby, which is cold. That's
6:04
always been like my, my long
6:07
term goal with libre dance
6:07
studio is to not have to
6:10
micromanage it. But I think
6:10
you're right, I think a lot of
6:13
us get in that mindset of small
6:13
business owners, well, it's
6:15
mine, I have to do it, it's
6:15
mine, I'm going to do it better,
6:18
I'm going to do it, if my name
6:18
is on, it's going to be done the
6:21
way I want it to be done when in
6:21
reality 80%, okay, like the 8020
6:26
rule, if it's 80% done, and you
6:26
can put that other 20% on it and
6:31
buffer it up and make it really
6:31
the standard that you want it to
6:34
be, it still got 80% done
6:34
without you doing it. The end,
6:38
you know, and that's once you
6:38
kind of, in my mind, once you
6:41
switch to that mentality, I felt
6:41
less overwhelmed, I felt very
6:46
overwhelmed with my growth of
6:46
the business until I started
6:49
switching it up. I mean,
6:50
you're you're talking
6:50
my language for sure. And when
6:53
we look at these things, the
6:53
other way of looking at that is
6:55
going from detail to dashboard.
6:55
Right? So and when you start
7:00
doing that, I use a lot of
7:00
thinking tools with my coaching
7:04
Laura, and one of the one of the
7:04
thinking tools that I came up
7:07
with quite some time ago, now
7:07
it's called assign it and assign
7:10
it revolves around the four A's.
7:10
And we've had podcasts on the
7:13
four A's before but the four A's
7:13
are really this, assess it,
7:16
address it, align it and assign
7:16
it. So we're looking at taking
7:19
those things, whatever it is
7:19
cleaning the toilet use cleaning
7:23
toilets. And by the way, I had a
7:23
toilet cleaning business for 10
7:26
years, I've cleaned more toilets
7:26
than you could ever imagine. But
7:29
I didn't do it forever. Right. I
7:29
did it when I had to because I
7:33
had to fill in for somebody or
7:33
wherever the case is. But I had
7:35
a team of people out there
7:35
cleaning toilets every day, like
7:37
we service 300 restaurants and
7:37
dance studios and all sorts of
7:40
different places. Right? So you
7:40
know, when we look at this, this
7:44
philosophy of taking something,
7:44
whatever it may be, whether it's
7:47
bookkeeping, or whether it's the
7:47
next class that you don't
7:51
actually want to run yourself,
7:51
you know, it doesn't matter or
7:54
or in your industry, I know that
7:54
ordering costumes is a big
7:58
piece. And
7:59
and that's what we're in the middle of right now. It's costumes, and
8:01
now whole separate systems for
8:05
that so that I'm not drowning in
8:05
ordering eight 900 costumes on
8:11
my own. What do you do? And all
8:11
that inventory comes in? What is
8:14
that process of them getting?
8:14
You know, like having all of
8:18
that we're literally in the
8:18
thick of it right now. And yeah,
8:20
years ago was all me doing it. I
8:20
can't think back and I'm like,
8:24
What was I thinking? So thinking
8:24
doing all of
8:26
that, flip it back,
8:26
you know, I'm a shoe store
8:28
owner. So we own shoe stores?
8:28
Well, yesterday, I was buying
8:31
shoes for next fall and winter,
8:31
even though it's only November
8:33
as we're recording this. So we
8:33
have to order out a year in
8:36
advance. But this earlier this
8:36
year, I lost the person that's
8:39
been doing that for the last
8:39
five years, a key person in our
8:42
organization. And before that, I
8:42
did it but you know, I lost? His
8:47
name was Brock. And in our
8:47
accountability chart, that's a
8:50
big hole to fill. Absolutely.
8:50
Yeah. But you know what, because
8:54
we had looked at sort of this
8:54
assessment, address it alignment
8:57
and assign it, it's like, assess
8:57
it, okay, well, we need somebody
9:00
else to do this, address it,
9:00
what's involved in doing it,
9:04
align it, who else on the
9:04
accountability chart? Do we need
9:08
or some people use the word
9:08
organizational chart, but I
9:10
prefer accountability chart
9:10
because it means this person is
9:12
accountable. And then assign it,
9:12
boom, that person is there. And
9:18
so you need to have your process
9:18
in place. Because getting back
9:21
to the idea of do I need to
9:21
micromanage or whatever the case
9:24
is all this idea I've owned, she
9:24
told me since 2010. So we're
9:28
parallel there. 13 years for
9:28
this, this business. I've had
9:32
other businesses before, but you
9:32
know, how do we set this up? And
9:35
who else can manage this? And
9:35
how do I feel comfortable, but
9:39
13 years later? It's not about
9:39
do I trust my team? Because
9:44
hopefully you actually have
9:44
people working 13 years later,
9:48
you know, when we talk about
9:48
well, I don't trust them to do
9:50
it. Because this is something
9:50
that goes through owners heads a
9:53
lot, right? I don't think I
9:53
trust them enough to get this
9:56
done. That's why we feel as
9:56
though the pressure of having to
10:00
micromanage things and dig it
10:00
like what the reality is. It's
10:04
not that you don't trust the
10:04
person. It's that you really
10:08
don't trust the process.
10:10
I agree with
10:10
you. I feel like think talking
10:13
about say costumes. When I I
10:13
have a process of how I go to
10:17
costumes and to be honest, it
10:17
starts in August and I've only
10:21
been technically ordered them
10:21
until October and November. I
10:23
have two waves that I order if
10:23
the company costumes that we
10:26
order because they have to come
10:26
in earlier for competitions. And
10:30
later we have the recital and
10:30
that's not until June. So we
10:32
have a nice big buffer with
10:32
that. I never wrote anything
10:36
down or explained to my people
10:36
exactly how I did it. You know,
10:42
it's like, well, you measure
10:42
this. Yeah. Well, how do you
10:45
measure them?
10:46
Exactly? What does
10:46
that mean? Would it right? Like,
10:48
this
10:49
is how you
10:49
measure their chest, you have to
10:51
you have to keep in mind, it's
10:51
October, they need these in
10:54
June, how much are they going to
10:54
grow? Right? So what is what are
10:57
you adding? What are you
10:57
subtracting, and it's different
10:59
for each measurement their chest
10:59
or waist or hips? And so when I
11:03
would say measure, they don't
11:03
know, right? So now I, I
11:07
literally went to every single
11:07
my senior teacher. And then my
11:12
three staff members who run my
11:12
office and I said, Everyone come
11:15
here and I pull a dancer out of
11:15
the classroom, I said, this is
11:17
how you measure this. This is
11:17
how you measure this, this is
11:19
how you measure this. This is
11:19
their girth. And I said, and
11:22
when you give me measurements,
11:22
you give me their exact
11:25
measurements, because some of
11:25
them were adding, not adding.
11:28
And then I was like, costumes
11:28
were coming in. And they're
11:31
coming in wrong. Too big.
11:31
They're too small. And I think
11:35
as business owners in my mind,
11:35
I'm like, well, that's money,
11:38
because now I have to pay to
11:38
return it and exchange it. And
11:41
now we're going through all of
11:41
that. And that's just costing
11:43
the business mistakes and money
11:43
and mistakes and money. And my
11:47
original fear was like, I'll
11:47
just do it. And then I was like,
11:50
I think the more mature I got
11:50
and comfortable and confident
11:54
with owning my business, I said,
11:54
No, I'm going to take time to
11:58
train them. You have to take the
11:58
time to train them. Like, I
12:02
literally ended and it's, I did
12:02
it last year, right when we were
12:06
measuring. And I did it again
12:06
this year. I said I know you
12:08
won't know how to do this. But
12:08
here's your refresher. This is
12:11
how you do this. This is how you
12:11
do you know and it that's just
12:13
one piece of the huge pie. But
12:13
taking measuring 500 Students
12:18
alive, I don't want to be there
12:18
every single day measuring 500
12:22
students, right? Like, I need my
12:22
office staff to be able to
12:25
handle that and send it to me
12:25
via email at the end of the day.
12:28
Right. That's it. I don't need
12:28
it. I don't need to do it.
12:30
Put it in the spreadsheet and away we go. Right. Exactly,
12:34
exactly. And
12:34
not not feeling like I have to
12:37
do it. So it's going to be right
12:37
trust trusting them that they
12:39
can I gave them the training I
12:39
they have the skill, right, they
12:44
can do it. And it's interesting
12:44
once I kind of figure out what I
12:47
need to put those refreshers in.
12:47
Yeah, I literally I just had 400
12:51
costumes come in, like 450. And
12:51
they tried them on last week.
12:55
And this week, I think I have
12:55
five that I have to return.
12:58
Oh my gosh, that's,
12:58
that's awesome. Yeah, five out
13:01
of 450. I'll
13:01
take? Yeah,
13:04
for sure. Yeah,
13:04
especially when you're dealing
13:06
with kids that are growing and all that.
13:08
And knowing that they have space, and the older guys aren't gonna grow as
13:10
much, you know, like all the
13:12
little innuendos of it all. And
13:12
I'm just like, wow, like, we
13:16
actually did that. As a team,
13:16
which, and I didn't have to do
13:20
it all myself, which is the
13:20
number one thing for me, if
13:23
we look at that
13:23
process, you know, when when I
13:27
look at, you know, honing
13:27
process and process management,
13:30
stuff like that, you probably
13:30
don't know, I'm a Kobe certified
13:33
coach, as well. And Kobe is sort
13:33
of how you make decisions and
13:35
all this sort of thing and how
13:35
you see things and how you want
13:38
to communicate and people
13:38
communicate in different ways.
13:42
And so, you know, one of the
13:42
things that I would suggest that
13:45
you might do is, if you may
13:45
already are doing this, but when
13:49
you're doing your training, like
13:49
showing somebody how to measure,
13:53
make sure it's recorded, oh, set
13:53
up the tripod. And you record
13:58
yourself measuring somebody so
13:58
they can physically see you
14:01
doing and say, here's the
14:01
difference between 32 inches and
14:04
32 and a half like this is how
14:04
the tape measure wraps around,
14:07
you got to get it from this side, because that's a half a half inch difference, like show
14:08
like if you because some people
14:12
are very visual. Other people
14:12
are audio. Yeah, other people
14:16
want that. They want to read it,
14:16
right. So when you start
14:20
building your process in order
14:20
to trust your process, which is
14:23
kind of this idea before you can
14:23
assign a line and assign your
14:26
process and feel comfortable and
14:26
trusting the process so that you
14:30
can then assign it to somebody
14:30
with confidence. They need to be
14:35
able to receive it in a way that
14:35
makes sense to them. Because we
14:39
have our own ways of making
14:39
sense. But that doesn't mean it
14:42
makes sense to them.
14:43
Right? And that from a teacher's standpoint, like my mind, that
14:45
makes total sense. Because, like
14:48
if I'm teaching a kickball
14:48
change, I'm demonstrating it.
14:51
I'm also like saying it, I'm
14:51
breaking it down for them. So
14:54
like what you're saying makes
14:54
complete sense. I totally
14:57
understand that. Yeah, and so a
14:57
staff page on Facebook that it's
15:01
like a private little page and I
15:01
can just say like, here's your
15:03
neck next year. Here's the video
15:03
reminder, this is how we work it
15:07
you know, as
15:08
we're talking about
15:08
honing your process, this is
15:11
this is one of the things
15:11
because every year you're gonna
15:14
have 500 or more to measure and
15:14
you may have new people that
15:18
haven't been through it before.
15:18
So the idea here is you get a
15:21
captured on video, and I'll go
15:21
back to some history for me. I
15:25
mean, I've captured some of this
15:25
stuff years ago on video and it
15:28
has to be redone because it's
15:28
it's we've changed a little bit
15:31
right And it's old video and all
15:31
that sort of stuff. So that has
15:34
to be redone. But if all I have
15:34
to do is redo that one training
15:38
video that I don't know, 50, or
15:38
100 people have watched over the
15:42
last year or two, once every
15:42
couple of years, as opposed to
15:46
having those 50, to 100
15:46
presentations to all those
15:49
different people through
15:49
training over the course of
15:52
those last two years, I'm happy
15:52
standing in front of the camera
15:55
on a tripod and going through
15:55
that exercise once every two
15:58
years to update that video. And
15:58
that's a good use of my time.
16:02
And the other thing is that,
16:02
from a perspective of all of the
16:06
team that you are now having as
16:06
accountability partners in this
16:09
particular task, they're getting
16:09
the same message every time. The
16:14
exact same message every time,
16:14
right,
16:16
and there's no
16:16
miscommunication between whisper
16:18
down the lane, oh, my, I'll tell
16:18
the Tuesday person what the Lord
16:22
told me on Monday, it's just
16:22
seamless. So
16:25
you put it, you put
16:25
it into your rhythm of the
16:28
videos, like when it's time to
16:28
measure, they all see that video
16:31
again. And they take the 10
16:31
minutes to you know, properly
16:34
measure. And that's just part of
16:34
the rhythm of the process that
16:37
you have in making sure that you
16:37
are I mean, obviously it worked
16:41
well this time, but you did it
16:41
live this time. But if you don't
16:44
want to do it live or can't do
16:44
it live next time, who knows,
16:48
maybe you're having another baby
16:48
next time when this happens, and
16:52
you're not going to be available to do that, I
16:53
mean, on vacation pee.
16:56
And you know all of
16:56
these different things, because
16:58
life does take us away from our
16:58
business, right. And so the idea
17:02
behind communication, because
17:02
now we're communicating that
17:05
process, through video. And
17:05
here's the other beautiful thing
17:09
of all these different API's and
17:09
everything. Now you take that
17:12
video, you transcribe it in
17:12
something like otter, it becomes
17:15
a transcription, you take the
17:15
auto transcription, pop it into
17:19
something like chat GPT. And it
17:19
does the whole description for
17:22
you. And that description goes
17:22
in alongside of the video so
17:25
that the people that want to
17:25
watch it, watch it, the people
17:28
that want to listen to it can
17:28
listen to it, the people that
17:30
want to read it can read it, and
17:30
you've got it all with one video
17:34
that you have done, or whoever's
17:34
doing who's currently
17:37
accountable, so that it can be
17:37
cross trained throughout your
17:39
organization. And you can feel
17:39
comfortable about process
17:43
management within your business.
17:43
So you're trusting the process,
17:47
not having to feel as though you
17:47
have to trust the person to know
17:50
everything that's in your head.
17:51
I actually I
17:51
have another question about
17:53
that. So we're open six days a
17:53
week, we're Monday through
17:57
Saturday. I mean, we're we have
17:57
three studios in my facility. I
18:02
have hundreds of kids coming in
18:02
out of the building, I'm, we're,
18:05
we're big at this point, I'm
18:05
blessed. But now it's like, we
18:10
have people in my front office.
18:10
And one process that I'm
18:14
struggling a little bit with is
18:14
I have different people in the
18:17
office each night. You know, I'm
18:17
after school activity, and it's
18:20
an awkward time. It's like three
18:20
to nine or three to 930 supper
18:24
and all that. Yeah, exactly. So
18:24
it's not ideal for someone who
18:28
has a family. You know, it's
18:28
just it's hard. It's a hard
18:32
time. So I have an alumni who's
18:32
in college right now she has
18:36
three of the days she's
18:36
fantastic. Because she grew up,
18:39
you know, has been to my studio,
18:39
she understands when someone
18:42
says what's the recital, she,
18:42
she's lived, right? She gets it.
18:48
My mom is my Monday night
18:48
person. She's great. She's been
18:51
with me since the beginning. And
18:51
then I have another alumni who's
18:55
there on Thursday nights. And
18:55
she's been with me for years as
18:59
well. So she's graduate, she's
18:59
about 2627. But now that we have
19:03
so many people on each night,
19:03
it's the transition of the tasks
19:10
that had to be done, maybe
19:10
weren't finished, the next
19:13
person has to pick up the ball
19:13
and start running with it on
19:15
Tuesday. And I do this year, I
19:15
did like a checklist. So when
19:20
they go into the office, there's
19:20
a log, and it says here's the
19:23
things within the first 20
19:23
minutes, you need to do return
19:26
phone calls, check the
19:26
bathrooms, make sure the lobbies
19:28
you know good. Make sure the
19:28
facility basics, right, all
19:33
that. And then throughout the
19:33
night, there's like things you
19:36
need to check off. And then as
19:36
you lock up, these are the five
19:39
things you need to handle
19:39
whether it's vacuuming the
19:41
waiting room, making sure
19:41
there's no sticky stuff on the
19:44
chairs, just like you know,
19:44
things like basic maintenance.
19:48
Exactly. But then there's also
19:48
things that pop up, like
19:52
checking in the costume, which
19:52
is what we're handling. We have,
19:56
you know, 30 or 40 people we
19:56
don't even know if they're doing
19:58
recital yet because they it's
19:58
been you know, people haven't
20:02
returned phone calls, haven't
20:02
handed in paperwork, have
20:04
returned emails, you know,
20:04
normal dealing with busy
20:07
parents, right? Yes. So it's, I
20:07
have them write a log for the
20:12
next person and leave it on the
20:12
desk. But sometimes it's like
20:16
getting lost in translation
20:16
still. Well, you only got
20:19
through one through eight. I
20:19
thought you got one through one
20:22
through 10 What you like there's
20:22
just the communication between
20:26
my people isn't as clear as I
20:26
would like for it to be and it's
20:31
them Calling me Hey, Laura did
20:31
such and such get it done. I'm
20:35
like, I wasn't even in the
20:35
office on Tuesday, I don't even
20:37
I was at home doing my own stuff
20:37
when it was your day off,
20:41
whatever, you know, or whatever it
20:42
may be, I
20:42
wasn't in there. And my response
20:45
is, well, you have to call
20:45
whoever was in there and ask
20:48
them where they were at with
20:48
that project, or, you know, if
20:52
it was complete, I don't know if
20:52
there's a better way of making
20:57
of taking me out of the
20:57
occasion. So that system flows
21:02
better. I thought, I've said it
21:02
the right way. But they're still
21:05
coming to me saying, Oh, she
21:05
didn't do this, or I thought
21:08
this was done does this my
21:08
responsibility. That's where I'm
21:11
getting a little lost right now.
21:14
So there's a couple
21:14
of different ways of looking at
21:16
that. And there's some technologies there, if you choose to use it, some people
21:18
do, some people don't, it's all
21:20
good. One of the things that we
21:20
use, it's called Voxer. It's a
21:23
voice message app. It's like a
21:23
walkie talkie. And we have a
21:27
Voxer channel in amongst our
21:27
management team. And so every
21:31
day in the morning, there's the
21:31
three priorities of what you're
21:34
working on. And if there's any
21:34
sort of stuff like at night, I
21:37
would say just send a box and
21:37
say all is okay, do that kind of
21:41
thing. If you're a voice type
21:41
person, if you'd like to, if
21:44
you're a checklist person, of
21:44
course you can have you can form
21:47
up and curate your checklist a
21:47
little bit better. This is what
21:50
I consider project management
21:50
type stuff, as opposed to just
21:53
did the bathroom get cleaned
21:53
that checklist, you know, but
21:56
we're talking about the
21:56
continuing projects? Not
21:58
necessarily did I shut the
21:58
lights off? And did I you know,
22:01
put the money in the safe and
22:01
stuff? Correct? Right? Correct.
22:03
So the continuing projects, ones
22:03
should be should live on a
22:07
different sort of board than the
22:07
actual checklist. Okay, so
22:12
yes, that's my
22:12
opinion. Now it's front page and
22:14
back page. Yeah. So check it,
22:14
simplify it. But it's not
22:18
checklist. This
22:18
checklist, it's not project
22:20
management, project management
22:20
is, is Did you know, there's the
22:23
list of 12 people that need to
22:23
be contacted? How far did you
22:27
get down? That's not the daily
22:27
checklist. So the daily
22:30
checklist is the daily
22:30
checklists, we sweep up, we wipe
22:33
up, we do all these different
22:33
things and, and you know, we
22:36
lock the door, we open the door, all that kind of stuff, that's daily checklists. And you might
22:38
have a weekly checklist to where
22:40
you're walking around the
22:40
studio, checking for lights and
22:42
all the other stuff and, you
22:42
know, checklist type stuff which
22:45
are repeated, done the same way
22:45
every single time. What we're
22:47
talking about here is a little
22:47
bit more project management, and
22:50
project management of all those
22:50
independent projects that kind
22:53
of have a start and an end, can
22:53
live in a different file if
22:56
you're paper based, or we like
22:56
to use a program called Trello.
23:01
And Trello allows us to set up
23:01
columns, and everybody's
23:04
attached to the Trello board.
23:04
And each project has its own
23:07
card and the card moves across
23:07
to do doing and done. And, you
23:11
know, you you can really just
23:11
set up columns that are to do
23:15
doing and done. And then each
23:15
one has its own card and you
23:18
build your card, you could have
23:18
15 cards there that are all in
23:21
the to do list. And like if when
23:21
you get back from your
23:24
conference, and you have 52 to
23:24
do lists, then you would write
23:30
out all the 50 twos, but you
23:30
don't have they're not in
23:33
process yet. They're going to be
23:33
in process some time. But when
23:36
you pull them into process, they
23:36
become in process, and
23:39
somebody's name gets put to that
23:39
like in your case might be Laura
23:42
or in my case, you might assign
23:42
Peter to it or Well, whoever and
23:46
whoever's little head is there.
23:46
They're accountable for that
23:49
process until they've assigned
23:49
it to somebody else or moved it
23:53
to the column that says Done.
23:53
And when it's done, it's done.
23:56
Nice. So it's sort of what was
23:56
that we were doing done? program
24:00
again. Yeah, it's called Trello.
24:00
And other people will use one
24:05
called Asana. I mean, there's a
24:05
lot of different project
24:07
management type style boards,
24:07
but Trello is free for I mean,
24:11
we pay for an upgraded version,
24:11
but it's free for anybody that
24:14
wants to use it. And it's it's
24:14
nice to you can share to anybody
24:17
who's on that Trello board, and
24:17
they can see who's accountable
24:20
and where everything's out. You
24:20
can put up checklists, you can
24:22
attach it to your Google Drive
24:22
with other files and different
24:25
things like spreadsheets and
24:25
stuff like that, if you choose
24:28
to. There's a lot of different
24:28
little things that you can do
24:31
with that that will help you in
24:31
your process management.
24:33
That's
24:33
awesome. Yeah, just because that
24:35
was just that, for me is going
24:35
to be the way to take me out of
24:39
the equation like I don't want
24:39
nothing. They you can call me
24:42
with questions. You can. Sure.
24:42
But there's still the owner,
24:45
right? But the communication
24:45
between each other, I want that
24:49
to be smoother, right? It's not,
24:49
I don't want to necessarily be
24:52
the middleman in every
24:52
conversation. What did she do
24:55
yesterday? What did she not do?
24:55
What like? So having something
24:58
like that I feel like would be
24:58
yes. Or just completely upgrade
25:03
everything at the studio in the
25:03
office? Yeah.
25:05
So if you put your
25:05
lens on two different things.
25:07
The one thing is the checklist
25:07
of sort of what we do every
25:10
single day are opening
25:10
checklists, cleaning the
25:12
bathroom, all that sort of
25:12
stuff. And the other piece of
25:15
the puzzle is a project
25:15
management process board. And
25:20
that's going to be where are we
25:20
standing with all this stuff. In
25:22
the end, we talked earlier about
25:22
the term detail to dashboard.
25:26
This is where you can be on the
25:26
dashboard of this but you can
25:29
dig in if you happen to be on
25:29
Trello and you want to know
25:32
where any of these projects is
25:32
lining? You go in and you're
25:35
like, Oh, they're on step number
25:35
seven, and Judy's accountable
25:38
for that. And that's great.
25:38
Okay, so at least I know now now
25:40
I have the overall view or, as I
25:40
would put it in Dansko language,
25:44
the view from the balcony
25:44
instead of from the floor. I've
25:47
got the overall view of the
25:47
production happening here, but
25:50
I'm not necessarily on the stage
25:50
running the production.
25:54
Yeah, 100%.
25:54
And I feel like the older we
25:58
get, at least for me, although I
25:58
get as a business owner, the
26:01
less I want to be on the stage
26:01
dancing, the more I want to be
26:04
in the balcony watching, right.
26:06
And that's fair.
26:08
Yeah, I say,
26:08
like, when I talk about Libra, I
26:11
say, she's my baby, but my
26:11
baby's 13. Now, like, there's
26:15
things that a 13 year old should
26:15
be able to do by itself, right
26:18
that like, that's your, to me,
26:18
that's the goal, as a business
26:20
owner, it's like, You're certain
26:20
things that I shouldn't have to
26:23
baby her with, she should be
26:23
able to function and move
26:26
forward without me running it
26:26
every single day. And I think
26:30
down to like, the systems and
26:30
processes, I'll definitely have
26:32
to look into that program,
26:32
because that was, I was like,
26:35
that's what I need, that I need
26:35
something to just connect the
26:38
dots there, because they're
26:38
looking at me to help connect
26:40
the dots. And not that I don't
26:40
want to help them when they need
26:42
help. But I feel like that would
26:42
just take a lot off my plate.
26:46
That's the whole
26:46
point of our conversation here
26:49
today, Laura is to free you up,
26:49
right. And if something like
26:52
Trello is it's a piece that can
26:52
free you up, and then the
26:55
conversation is a good one. And
26:55
you know, a lot of this stuff
26:59
you got into business 13 years
26:59
ago, because you have dreams of
27:02
a better life. Yeah, then then
27:02
whatever it was, I didn't know
27:05
what you were doing before. But
27:05
whatever it was before, but I
27:08
can tell you, almost every
27:08
single person that gets into
27:11
business for themselves has
27:11
dreams of a better life. And if
27:14
all you're doing is head down,
27:14
working 50 6070 hours a week,
27:19
not getting home for supper,
27:19
because your business happens to
27:22
be open through supper time, not
27:22
having the opportunity to spend
27:25
Saturdays with your young child
27:25
and family and friends and
27:28
whatever the case is, or not
27:28
being able to take a little trip
27:30
away, because you want to take a trip away, because you feel that you have to stick around, then
27:32
we got work to do. Right, right.
27:36
And so the next piece of the
27:36
puzzle is once that starts
27:39
coming, it's like, oh, how much
27:39
more freedom can I get when I
27:42
start implementing some of this
27:42
stuff, because the freedom that
27:45
you get, maybe you want to open
27:45
another studio someday, maybe
27:48
you want to start an entirely
27:48
different business. Or maybe you
27:51
don't want to or maybe you want
27:51
to move to a different town, but
27:53
still have this business as a
27:53
great viable investment that you
27:57
have, that you're involved with,
27:57
as needed. There's so many
28:01
different ways of looking at
28:01
this as we get through here. And
28:04
you know, my biggest thing that
28:04
I see a lot of people when they
28:07
get overwhelmed, overworked feel
28:07
as though you know, they just
28:10
can't do it anymore. They want
28:10
to sell their business because
28:13
they just can't, then it's like,
28:13
I just don't want to do this
28:15
anymore. And it's usually not
28:15
because they don't love the
28:17
business. It's usually because
28:17
they don't love the detail. If
28:20
they could get themselves out of
28:20
the detail to the dashboard,
28:23
they probably still want to be there.
28:24
Right? And I
28:24
feel like too, I'm sure that's
28:26
probably common in our industry.
28:26
It's like people get into this
28:29
because they love working with
28:29
children. They love to teach.
28:32
But I don't think we always
28:32
understand the business side of
28:36
it, right? Like I went to
28:36
school, I have a BFA in dance.
28:39
And my biggest regret in life is
28:39
not having a business degree.
28:42
Yeah, honestly, because I always
28:42
do I want to open a studio, but
28:46
I never went for business
28:46
classes, which is why, you know,
28:48
I do continuing education and
28:48
things like that. But yeah, I
28:52
mean, I don't I feel like the
28:52
burnout comes from, I don't
28:55
think necessarily from the teaching, I think it's from running the business, because it
28:57
is a business. It's this is not,
29:00
at least for me, this is not a
29:00
hobby, this is my livelihood,
29:03
this is my career. So I very
29:03
much take it seriously in that
29:07
way. Right? I found it that way.
29:10
I'm an image guy. And
29:10
one of the cartoons that I had
29:13
drawn up a while ago was, you
29:13
know, a dance school owner
29:16
sitting at her desk with papers,
29:16
you know, all these papers and
29:20
and she's in sort of the the
29:20
admin room looking out at the
29:23
dance floor, basically saying
29:23
what do I really want to be in
29:26
here or don't want to be out
29:26
there, right. And it's kind of
29:29
like, these are the things when
29:29
you start getting your business
29:32
going and running on rails, you
29:32
should be able to choose where
29:35
you truly want to be and my
29:35
framework around that is called
29:38
Love it or leave it and, you
29:38
know, you should be able to love
29:42
what you're doing and leave some
29:42
of the other stuff. And if, for
29:45
example, bookkeeping isn't what
29:45
you want to do, then you find
29:47
somebody else to do the bookkeeping portion, right?
29:49
I just hired a
29:49
bookkeeper and I kick myself in
29:52
the butt now that I have her
29:52
like, why did it take 11 years?
29:56
Like what what was I thinking?
29:56
Not something I like doing, but
30:01
my money's going right? Like
30:01
really know where my money's
30:04
going. So it's funny because I
30:04
feel, I think, probably
30:09
listeners too. Don't be scared
30:09
to you have to spend money to
30:13
make money early on. I think I
30:13
was nervous to do that. Also,
30:16
it's like hiring people cost
30:16
right. When in my mind, I once I
30:20
really thought about it, I'm
30:20
like, Well, if I can delegate
30:22
this, then I can create
30:22
something new over here. And
30:25
there's something new over here
30:25
can generate money, right? And
30:29
maybe a portion of that can take
30:29
care of that. Right? For sure.
30:32
But that's another way to think
30:32
about it to not to be nervous
30:34
about delegating and doing
30:34
things like that. Because in the
30:37
end, it frees up your time to
30:37
either create something new or
30:40
have free time and do whatever
30:40
you want with your own family
30:42
and your own self.
30:44
I love it. I love it.
30:44
Well, I think we've had a great
30:46
conversation here today, Laura,
30:46
thanks so much for taking part
30:49
and being a part of the business
30:49
owner breakthrough. I'm so
30:52
excited to see you again at one
30:52
of the events down the road here
30:57
and look forward to chatting
30:57
with you and watching your
31:01
growth as a business owner.
31:03
Thank you so much for having me. It's been awesome. Thank you. All
31:06
right, make it a
31:06
great day. You too. Bye bye.
31:15
An ironic media
31:15
production visit us at our
31:18
ONICK media.com
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