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News: Shell is targeted by Brandalism | Asda's brand refresh | Are brands pitching for free ideas?

News: Shell is targeted by Brandalism | Asda's brand refresh | Are brands pitching for free ideas?

Released Tuesday, 21st May 2024
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News: Shell is targeted by Brandalism | Asda's brand refresh | Are brands pitching for free ideas?

News: Shell is targeted by Brandalism | Asda's brand refresh | Are brands pitching for free ideas?

News: Shell is targeted by Brandalism | Asda's brand refresh | Are brands pitching for free ideas?

News: Shell is targeted by Brandalism | Asda's brand refresh | Are brands pitching for free ideas?

Tuesday, 21st May 2024
Good episode? Give it some love!
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Campaign's editorial team take you through some of the biggest stories of the week with the views from their news desks.


The team discusses Asda's brand refresh and the use of humour in the supermarket category, how Shell and Havas were targeted by Brandalism in an out-of-home protest and adland's answers to Campaign's question of the week where we asked how big of a problem is brands pitching for free ideas.


Taking you through the headlines and top stories, this episode is hosted by tech editor Lucy Shelley, joined by reporter Charlotte Rawlings and deputy news editor Marianne Calnan.


Further reading:

Halfords appoints media planning and buying agency to £20m account

Assembly poaches managing partner from Group M

Group M broadens remit of Wavemaker global chief Toby Jenner

Craig Inglis re-emerges as Merlin Entertainment’s first CMO

Mother hires creative directors from Adam & Eve/DDB and Droga5

Monzo unveils debut work by Uncommon Creative Studio

East midlands appoints five agencies to roster



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