One of the best ways to create buzz, generate more content, and soothe the fear of buying in those who are newer to your offers is to get more testimonials and to expand your social proof. You can encourage social proof by tapping into your current customers to ask for testimonials or incentivizing them to spread the word about your cannabis business. But it can get a little tedious (and frankly, it can feel a little thirsty) to hit your clients up for reviews all the time. So today, let’s look at 5 ways to make this whole process seamless.

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