Episode Transcript
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s-o-l-o-v-i-s. Hello!
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scuffs on this suggests. I just
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saw today show is so
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Injury is A Portfolio manager
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Sw Cm Investment manager the
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Laguna based Cds billion dollar
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equity managers Profound. Unpopular. Ceo
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of What. Trust
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and Emerging Market portfolio manager T
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and Sanjay to wind up. You
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see him in two thousand and
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seven and alongside my. First
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process follows the. Position
2:42
Sneezing exploration of the differentiated
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mindsets at the use. Of
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descendants thinking differently, getting better
2:54
compounding. Now it's reflected time
2:56
and seatbacks all when the
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concepts such a success and
3:01
the application of the concepts.
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The W hims research process,
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investment examples and business. For
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personally. For professional, these Mid Rose will
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run the volume of Dad's from here
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on Tim Ferris, Joe Rogan for Smart
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sharing things about. The first of these
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great product Percy Oppose you can hear
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Offered a guide to understand. Keep your
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you more goodies along the west. Please
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enjoy my conversation with Sewage A. Magic
4:31
recipe for it. Appear to have one.
4:33
Would you take me back? To
4:35
what first got you interested
4:37
in investing? It's an
4:39
interesting combination of curiosity about business
4:41
and psychology, so for her an
4:44
opportunity Tad racist to tell people
4:46
when I grow up. I.
4:48
Want to be an international businessman? Have
4:50
no idea what that meant. I had
4:52
no idea it's article by the I
4:54
dabbled in various business as a number
4:56
and email first came out. I had
4:59
like a stallion arbitrage model going were
5:01
at by misspelled tickets and resell them
5:03
with the proper spelling for the odds
5:05
and ends like that I hadn't interested
5:07
business but it was ruined college where
5:09
I took a behavioral psychology class and
5:11
was interested about that out as I
5:14
used to have a major insecurity about
5:16
not having strong opinions about as many.
5:18
Things that most people seem to.
5:20
My response to that was just
5:22
a learn more about everything but
5:24
it sounds little inauthentic and force
5:26
been taken out psychology class and
5:28
just learning about devices people have
5:30
and why With the same set
5:32
of facts people have significantly different
5:35
opinions. I started so three frame
5:37
that insecurity and to an asset.
5:39
Pinky, And if I can understand
5:41
why people have different opinions and
5:43
then maybe map out by those
5:45
opinion for converge over time, Why
5:47
how and when? There would be
5:49
an interesting approach and it dovetails
5:51
with how I think about investing
5:54
nowadays which is basically a convergence
5:56
and expectations. Had to get started.
5:58
Professional. Guess. so to cause i job
6:00
was an equity analyst at a company
6:02
called Morningstar in Chicago. When I joined,
6:04
it was kind of an upstart equity
6:07
research service within a bigger shop known
6:09
for mutual fund analysis. It was just
6:11
a tremendous place to start a career.
6:13
I think a lot about how people
6:16
start their careers and the impact of
6:18
luck and paths of dependence. Morningstar
6:20
really grounds you in the right
6:23
framework, long-term thinking, focus on business
6:25
quality. There was a really neat
6:27
culture there. It's collaborative, it's empowering,
6:30
it was a lot of fun. So I worked with
6:32
one of my colleagues now at WCMI Trig. We had
6:34
a great group there and I just learned a lot.
6:36
You were throwing in the deep end and giving a
6:39
lot of responsibility at a young age. How
6:41
did you decide to leave? I always
6:43
had the thought that I wanted to
6:45
transition to the buy side and I, at
6:47
the time, believed the right way to do
6:49
that was to transition to business school as
6:51
the gateway. So about three and
6:54
a half years in, I decided the time was right
6:56
to move on and I joined business school. Not
6:58
a traditional business school path, if I remember right. So
7:00
what happened when you got there? One
7:03
of my claims to fame is I'm a
7:05
business school dropout. One of those life events
7:07
where you just realize pretty quick it's not
7:10
for you. I had an instinct that I
7:12
was doing business school because it was perceived
7:14
as the right thing to do as opposed
7:16
to it actually being what I wanted to
7:19
do and that's never really been
7:21
the compass with which I operate. So it was
7:23
tough. I mean, there's lots of some costs, a
7:25
lot of relationships, one of those decisions if you
7:27
ask a lot of people, you'll quickly be talked
7:29
out of it. So I just found my own,
7:32
went with my gut and I quit school about 10
7:34
to 12 weeks in. And what
7:36
was the plan when you quit? I
7:39
didn't really have too much of a plan.
7:41
So I thought about there was various business
7:43
startup ideas I had. One was the launch
7:45
Shake Shack concept before Danny Meyer pioneered that
7:48
concept. I think I'd maybe do
7:50
a part-time MBA and get a full-time job. I
7:52
didn't have a firm plan. So it was pretty
7:54
much jumping off the deep end and hoping at
7:56
that point things would work out. How
7:58
did that bring you to WCM? One of
8:01
my colleagues, Ed Morinstar, Mike Trigg, who I know
8:03
you've had in the show, he joined WCM a
8:05
year prior to me leaving business school and he
8:07
caught wind of my departure. And him and I
8:09
were pretty close, pretty like-minded. We worked actually side
8:11
by side at Morinstar. So he gave me a
8:14
call and said, why don't you plan to look
8:16
in the beach? You go to WCM, there might
8:18
be a fit. I'd never been out to Southern
8:21
California, made the flight, met the people and
8:23
was sold pretty quick. What
8:25
did you find at WCM that resonated
8:27
for you? First, it's the
8:29
people. I didn't have much context. I'd
8:32
never worked on the by-side. But you
8:34
walk in and it feels like a
8:36
very disarming culture where people are having
8:38
fun, intensely searching for the truth and
8:40
the best possible judgment. But there is
8:43
a strong emphasis on relationships, which I
8:45
didn't expect that the by-side would be
8:47
much more formal. I think by and
8:49
large, I've learned that it is. And
8:52
what really appealed to me was
8:54
an irreverence of industry norms. It seemed
8:56
to be affirmed that we did things by
8:58
our first principles, things as simple as how
9:01
you dress, people wearing
9:03
shorts and sandals, how
9:05
people talk, which is how humans talk as
9:07
opposed to a lot of jargon. Didn't know
9:09
much about the industry but was sold by
9:11
the people. So once you
9:13
showed up, how did you plug into what
9:15
was happening? I just learned on the
9:18
fly. So it was similar to Morinstar in that
9:20
you're given a lot of responsibility and
9:22
it's up to you to define your own
9:24
career path. What I've learned to love about
9:26
investing, Ted, is I view it to be
9:29
a platform for self-discovery.
9:32
It's effectively a mirror. It can
9:34
reveal your biases, your insecurities, your
9:36
temperament, what type of teammate you
9:38
are, what type of communicator you
9:41
are, just so much about you, if you allow it to
9:43
be. I was someone who have always
9:45
been pretty introspective and reflective. I would
9:47
try things, I would get feedback, I'd
9:50
iterate and I'd take
9:52
these fledgling concepts we had
9:54
around our philosophy of investing and I just,
9:56
with the help of Mike, Paul and others,
9:58
it's really trying to build on those
10:01
and turn intuitions into a more formal
10:03
framework. What did you learn about
10:05
yourself in those early years? I
10:07
learned a lot. I learned that one
10:09
thing I had to conquer was this
10:12
notion of cognitive dissonance. Cognitive
10:14
dissonance is when you have a worldview and
10:16
then you're confronted with disconfirming evidence, you
10:19
just get very defensive. It's uncomfortable.
10:21
Your mind races to mental gymnastics
10:23
to reconcile those views, explain it
10:26
away, rationalize it, etc. What
10:28
I learned through a lot of mistakes
10:31
and tough decisions was if you can
10:33
lean into cognitive dissonance, it
10:35
actually makes life a lot easier. It's
10:38
paradoxical in that way. It sounds hard mentally
10:40
to hold two opposing ideas in your head
10:42
but you can get to that point where
10:44
you can. It can be very liberating and
10:46
a lot of the biases you have melt
10:48
away. That was the big early
10:50
stop function change in my career. How
10:53
do you reconcile the idea of
10:55
holding different views in your head
10:57
at the same time with developing
11:00
conviction? That's the art
11:02
of investing. Strong opinions loosely held
11:04
is a common term. I think that's what the
11:06
North Star should be or at least my view
11:08
should be is you have to act on what
11:10
you know while still doubting what you know. It's
11:12
a difficult balance and you want to strike it
11:14
right. You don't want to be stuck in cognitive
11:17
dissonance and be unable to make a decision but
11:19
you also don't want to make decisions that are
11:21
blinders on. It's just a balance I
11:23
think each person has to get through on their own. As
11:26
you started working through learning
11:29
with this team of people around you, how
11:32
did you form what became the core of the
11:34
research effort? It's kind of a build your
11:36
own plan as you fly it type mentality. We
11:38
had intuitions around how a team should
11:40
operate philosophically, a few concepts, mode trajectory
11:43
and culture but it was really how
11:45
do you build processes and a high
11:47
performance team around that. One of my
11:49
other claims to fame is that I
11:51
did have pretty big setbacks early on.
11:54
Internally we joke about one of my
11:56
midlife crises was going to a
11:58
young brains analyst day. back in
12:00
2010, so it's three years into
12:02
the job and this was in New York.
12:04
We owned YUM at the time and
12:07
at that point the firm wasn't doing well. This
12:09
was after market hours. One of the stocks
12:11
I'd recommended and we owned was down I think
12:13
35% after hours. I was not in
12:16
a good mood and so I
12:19
went back into the analyst day and Taco
12:21
Bell, which is one of YUM's properties, was
12:23
presenting and Taco Bell gave
12:25
the presentation, talked about financials and
12:27
whatnot, but then they
12:29
started to preview their product pipeline and
12:31
so they put a commercial about their
12:34
next-gen product. I guess it was a
12:36
Chalupa at that point in time and
12:38
it was just a moment, Ted, where
12:40
time froze. I looked around the room
12:42
and I just saw a lot of
12:44
smart people wearing suits, acting
12:46
the part, taking notes about
12:49
this commercial, which you just reflect on that,
12:51
Taco Bell at the time. I'm going to
12:53
have these numbers wrong. It was 20% of
12:55
YUM's profit. This product was
12:57
going to be infinitesimal percentage of
13:00
YUM's profits yet hundreds of people are
13:02
taking notes about this and that's fine,
13:04
but what made it a lot worse
13:06
was I was taking notes too. There
13:09
I was, someone who could talk in abstract
13:11
terms about the biases of the industry
13:14
and what people get wrong and how people don't
13:16
spend their time wisely, yet I
13:19
was doing the same exact thing. I
13:21
was the person who everyone knows in
13:23
their lives who preaches about meditation but
13:25
actually doesn't meditate themselves. That was me.
13:27
It hit me hard that I was
13:29
for fraud in that respect and it
13:31
sent me on an internal journey about
13:33
what are these gravitational forces at play
13:35
that even though I know in conceptual
13:37
terms what I should be doing, I'm
13:39
doing effectively what everyone else is doing.
13:42
So what did you do when you came to that discovery? I
13:44
went on a journey. I really just
13:46
got very introspective, started to read a
13:48
lot about how people spend their time
13:51
in various professions and what are some
13:53
of the mistakes people make and tried
13:55
to draw analogies with what is it
13:57
about investing where people are not
14:00
spending their time wisely. What are people
14:05
to come to Groupthink? And
14:07
I some
14:28
ways you would think investing should
14:30
be a clean slate. People should operate very differently.
14:33
There's no one to do things but really
14:35
I went on a journey of unpacking the why.
14:37
Why do people behave the same? Why is there
14:39
so much Groupthink? Why is there
14:42
so much fixed mindset? And then can
14:44
we create a team, a culture organization
14:46
that can insulate ourselves from some of
14:48
those forces? What were some
14:50
of the analogs and other industries
14:52
that share those characteristics of there's
14:54
creativity, there's less determinism about what's good
14:56
and bad? Do you think
14:58
about movie studios? I think if you green
15:00
light a movie, it's kind of
15:02
picking a stock. You often get described as having
15:05
the magic touch. If that's how you're judged, it's
15:07
natural that you're going to develop fixed mindset especially
15:09
if there's some lock and cause and effect questions
15:11
at play. You're going to build an ego, you're
15:13
not going to admit mistakes. So
15:15
it's natural you're going to get fixed
15:17
mindset in those professions. You can think
15:20
about sports if you're a general manager.
15:22
People get elevated, cover stories are written
15:24
about that notion of a magic touch.
15:26
So I think that's one major commonality
15:28
is that level of a creative quotient
15:31
and it's an unconstrained environment. The one
15:33
thing I've learned is you would think
15:35
an unconstrained environment leads to more creativity
15:37
but it's the old playground analogy. If
15:39
you put a fence around the playground,
15:42
the kids start to spread out and
15:44
explore. If you take away the fence, everyone
15:46
starts to huddle towards the middle and
15:48
you can think of that as minimizing risk or
15:50
career risk in a professional setting. With a handful
15:53
of those professions where you're not exactly sure what
15:55
you should be doing, it's tough to tease that
15:57
cause and effect and these find written
15:59
rules. seep in and no one bothers to really
16:18
So if you think about groupthink, how
16:20
can you create a core value that
16:23
is opposed to groupthink? And so we came up with
16:25
a core value called think different which we
16:28
didn't coin it. Apple coin did well
16:30
before us but it's very profound in
16:32
investing that if you want different results,
16:34
you should do things differently. Having a
16:36
self-awareness around the base rates of the
16:39
industry asking why should we have
16:41
conviction we can defy the base rate, under
16:43
the constraint we're not going to pivot
16:45
to minimizing career risk. So building that
16:47
core value of think different, making
16:50
sure we message it and build processes
16:52
and guardrails around it and then fixed
16:54
mindset standing on its head and saying
16:56
let's build a core value around getting
16:59
better, let's take the opposite, a growth
17:01
mindset and so how can we build
17:03
behaviors that will really allow us to
17:05
reflect, get better, stay humble and not
17:07
succumb to that. So as you
17:10
break both of those down, when you started framing
17:12
out what you're trying to do is think different.
17:14
What are some of the things you saw that
17:16
were ways that groupthink was
17:18
permeating how people went about research?
17:21
There's a gravitational pull towards expiring
17:23
knowledge. There's so much noise out
17:25
there and if you don't build
17:27
guardrails around how you spend your
17:29
time, you're going to
17:31
fall into this notion of
17:34
just gathering more information, having
17:36
a reactive mindset, benchmark
17:38
hogging, just doing things in a
17:40
way that you're just building out
17:42
a more is better approach. Really
17:45
trying to think about from a portfolio
17:47
standpoint, having high active share from a
17:49
knowledge standpoint, leaning into what we now
17:51
call compounding knowledge as opposed to expiring
17:54
knowledge and codifying this concept of what
17:56
we call return on time. How should
17:58
you spend your time? and the team
18:00
spend their time in a way that
18:18
will maximize outcomes. So
18:22
what are some examples of compounding knowledge as opposed
18:24
to expiring knowledge a little bit easier to understand?
18:30
But are there fields of knowledge out
18:32
there that can structurally elevate the odds
18:35
that you make a series of those
18:37
judgments more than one? So you could
18:39
think about corporate culture. If
18:41
you understand a company's culture, you
18:44
can overlay that culture onto each of
18:46
those judgment calls over a period of
18:48
time. So maybe that boosts your batting
18:50
average by a few percentage
18:52
points, but that can compound significantly over
18:55
time. As we think about
18:57
mode frameworks, how to think about competitive advantage,
18:59
that's another field of compounding knowledge. If you
19:01
could build patterns around it, that's more evergreen,
19:04
that's more scalable, and you can apply it
19:06
to multiple judgment calls. As
19:08
you laid out mode trajectory and culture
19:10
as those two core components of your
19:13
research process, I'm curious if there are
19:15
other big pockets that
19:17
you've discovered or looked at carefully
19:19
and discarded as something that
19:21
is consistently favorable enough
19:23
for companies and stocks that
19:25
contribute to that compounded knowledge.
19:28
Yeah, those are the two we've stumbled upon
19:30
today. There's been so much runway on building
19:32
out each of those as far as processes
19:34
and how to do it. I think each
19:37
of those concepts are sensible in theory, but
19:39
there's a whole arc. The REITs will be
19:41
a small team. In Laguna Beach,
19:43
I do cheese on the corporate culture of a company in Brazil.
19:46
How do you identify growing modes? So
19:48
a lot of my journey has been focused
19:50
on doing those two better.
19:52
At the same time, we are thinking
19:55
about planting research and development seeds to
19:57
coming up with third or
19:59
fourth field of compounding. knowledge, understanding
20:01
base rates, and
20:29
growth investing was associated with career
20:31
risk. Growth investing
20:33
was very disciplined, you
20:35
were exploring these well
20:37
trodden behavioral inefficiencies, mean
20:39
reversion, recency bias, time
20:41
arbitrage. Growth investing
20:43
was just reckless. You were just chasing
20:45
stocks. Growth investing
20:47
can be reckless for sure, but so
20:50
can value. I don't love how people distinguish these
20:52
terms. I'll try not to get too caught up
20:54
in it, but you can overpay for a
20:56
great and improving company, but you'll recover over
20:58
time. It might take a long time, but
21:00
you'll recover. There's a pathway for recovery, whereas
21:02
if you miss value of bad business, there's
21:05
no pathway to recovery. This is just
21:07
how you define reckless. For us, valuation,
21:09
there's a couple ways we think about
21:11
it. One is to say valuation for
21:13
the end of the process. I think
21:15
if you have a valuation-first mindset, it
21:17
steers you towards value traps
21:19
effectively, companies that are becoming less good on
21:21
the margin. And then the other thing we
21:24
think about is, have a first principles approach
21:26
to valuation. I think investors sometimes get caught
21:28
up in the heuristics of the day. Take
21:31
software, there's this rule of
21:33
40 concept that's become very popularized. In
21:36
reality, I think if you just study
21:38
unit economics, you study distribution, you study
21:40
culture, just from first principles bottom up,
21:42
you can develop strong, barren perceptions around
21:44
valuation and not get caught up in
21:46
the flavor of the day. When
21:49
you start thinking about getting better, you mentioned the importance
21:51
of how you manage your time. And
21:53
we'd love to hear more about
21:55
how you go about assessing
21:58
and improving that importance. characteristic
22:00
of what you do. It's a really
22:19
interesting insight whereas we're thinking about
22:21
this notion of what we call
22:23
now return on time like how
22:25
are people actually spending
22:27
their time day to day
22:30
and are you carving out time to
22:32
get better, to think different or are
22:35
you just coming to that gravitational pull
22:37
we talked about. We think a lot
22:39
about being reflective so right
22:41
now actually we're doing a reflection week internally.
22:44
We do it twice a year, we carve
22:46
out a week and you're turning off all
22:48
your screens, you're not looking at stock quotes
22:50
or news and you're just reflecting in the
22:53
spirit of getting better. I'm a
22:55
big believer in artificial constraints. I
22:57
think constraints can unlock creativity as
22:59
we talked about two unconstrained environment
23:01
actually inhibits creativity and you need
23:03
to be jolted out of it.
23:05
So I think again it's just
23:07
this notion of building guardrails and
23:09
not slipping into that reactive information
23:11
gathering mindset and being aware
23:14
of opportunity costs. I think a lot of
23:16
investors get that wrong just thinking about
23:18
the opportunity costs on your time, what else you
23:20
could be doing and how to find that. So
23:23
various ways we have constraints to be
23:25
reflective about it. What have
23:27
you learned from some of that reflection? The
23:30
main thing I've learned is you do these return on the
23:32
time audits and they start
23:34
to look similar. You start to
23:36
see the gravitational pull that despite
23:38
knowing these things about information gathering
23:41
everyone tends to have the same regrets.
23:43
I spent too much time following news
23:45
or I was a little bit inefficient
23:47
with how I traveled, I caught up
23:49
in the day-to-day and didn't spend enough
23:51
time on the R&D work. Another one
23:53
we learned about is mode
23:56
trajectory is about detecting change
23:59
and If you're zoomed in too
24:01
much, you're gonna be slow to see change.
24:04
So I think one of the
24:06
reasons why specialists are struggling with
24:08
the notion of mode trajectory is
24:11
you're in a vacuum, you're in an echo
24:13
chamber. You're just covering a sector, you're doing
24:15
travel with fellow analysts, you're talking to management
24:17
teams. If I'm a newspaper
24:19
analyst and the internet came along, I'm gonna
24:21
be the last person to recognize this
24:23
as a disruption just because I'm caught in
24:26
an echo chamber. We found that we were,
24:28
for instance, doing too much in the
24:30
way of earnings updates. That once a quarter
24:32
we publish updates on every earnings announcement.
24:35
And from a team return on time
24:37
standpoint, it started to become clear that was very
24:40
low. People were spending a lot of time publishing
24:42
those, everyone was consuming those. In
24:44
reality, generally speaking, not much changes in
24:46
the given quarter. The worst
24:48
impact was we were missing slow motion
24:51
change because we were too zoomed in.
24:53
So one of the changes that
24:55
came out of a series of audits was
24:57
let's do a more higher level thesis refresh
24:59
every six to nine months on a name
25:01
as opposed to getting inundated with these quarterly
25:04
updates. What are some of
25:06
these other guardrails that you put in place so
25:09
that you are spending your time on the right things? We
25:11
signal, we message, we have artifacts in
25:13
the office. If you walk over to
25:16
our conference room, you'll see two airplane
25:18
seats. And the reason for that
25:20
is we found our best ideas are not
25:22
standing in front of the screen. They are
25:24
going on travel in a group, flying
25:26
back home, sitting across from each other
25:29
with no wifi and just chatting, downloading
25:31
on the trip, chatting about what we
25:33
can improve on, talking about the team.
25:36
These are conversations that just would not
25:38
happen in the office despite everyone's best
25:40
intentions. Thinking about things creatively as
25:42
far as how should we travel to really
25:46
maximize insights through constraints,
25:48
through modeling, through reflection
25:51
week and audits. And then thinking about
25:53
how do you generate feedback to get
25:56
better. It's great conceptually to say we
25:58
have a get better mindset. set or
26:00
core value, how do you go about doing it?
26:03
I'm curious at these airline seats, have
26:05
you found that you can replicate the
26:07
experience just by having the seats in
26:10
your office? It's funny. No,
26:12
if they don't get used enough in the
26:14
office, we tell people if you want to
26:16
go on a drive and just think, don't
26:18
listen to music or podcast, sorry, but
26:20
just make sure you carve out time to
26:23
think and be intentional about
26:25
it. Go on a walk. We don't clock
26:27
office time. We like being
26:29
in the office, but there's no requisite for
26:31
FaceTime. Really where I get bothered,
26:34
I just see people in their office looking
26:36
at daily pricing quotes all the time. I'll
26:38
say, you know what? Get up, get out,
26:40
go take a walk, think about something creative
26:42
and come back. How do you
26:44
think about the balance of the need,
26:46
whether it's guardrails or just process
26:49
of staying on top of what's happening with
26:51
companies with that more creative
26:53
or even the R&D concept of
26:56
how you want to improve your
26:58
process? I think the course
27:00
correction will always have to be towards R&D
27:03
because I think just definitionally, just given
27:05
how much you're inundated with news flow and
27:07
quotes and just coming into the office
27:09
every day, it's very hard for me to
27:11
envision a case where someone's focused too
27:13
much on R&D and is missing the boat
27:15
on individual stock picks. I think that
27:18
guardrails, at least to date, are always pointed
27:20
towards how do you carve out time to
27:22
think more big picture because the
27:25
blocking and tackling tends to take care of
27:27
itself given you're just confronted with a lot
27:29
of this news flow and information
27:31
on a daily basis. What's
27:33
an example of how some of
27:35
that R&D has impacted your investment
27:38
process? One
27:40
significant process tweak we made
27:42
is replacing our, what was
27:44
it, generic risk section in
27:46
our write-ups with now
27:48
what they call a pre-mortem section. The
27:51
pre-mortem goes something like this, it's three
27:53
years from now, so say 2027, and
27:57
this company's motor trajectory has flipped
27:59
now. negative, what happened? And
28:02
I think the primordum really, getting
28:05
back to cognitive dissonance, really acts as a
28:07
forcing function for coming to grips on the
28:09
front end with cognitive dissonance and
28:11
owning it at the time as opposed
28:13
to suffering from it later on if
28:16
and when the story turns for the
28:18
worst. And I think
28:20
mitigating risk of confirmation bias down
28:22
the road significantly enhances cell discipline.
28:24
And it also helps you dig
28:27
through the key focus areas for
28:29
maintenance research. And I draw
28:31
a big distinction there with what we
28:33
were seeing in our risk section, which
28:35
often amount to take vague or abstract
28:38
risks that you either really weren't worried
28:40
about or weren't specific enough to
28:42
create any useful focus, things like
28:44
macro or just generic competition and
28:46
so on. The primordum, we find
28:49
it especially helpful when our company's
28:51
firing on all cylinders, the story
28:53
is perceived to be bulletproof, there's
28:55
a lot of consensus excitement around
28:58
it because it really
29:00
forces you to think hard and be
29:02
creative when thinking about how the story
29:04
could flip. One example of primordum on
29:06
an idea or a theme that's doing
29:08
extremely well at the moment is in
29:10
the obesity drug space. So companies
29:12
like Novo Norda, Eli Lilly,
29:14
which have come up with these new seemingly
29:17
blockbuster drugs where the future
29:19
looks very bright. And so
29:21
in the previous world, a risk
29:23
section might look something like, I'm
29:26
worried about competition down the road
29:28
or unexpected side effects from these
29:30
drugs emerging. And you see there, it's
29:32
not really specific, it
29:34
doesn't really guide focus areas for
29:36
ongoing research, presumably we're comfortable
29:38
with those two risks in the course
29:40
of your write-up. Whereas a
29:42
primordum for us would be something like,
29:45
look, a generalist investor could
29:47
get tripped up with these
29:49
names because they are misapplying
29:51
lenses from consumer goods
29:54
or technology where breakout
29:57
products can benefit from positive feedback
29:59
loops. In technology, you have
30:01
network effects, in consumer goods, you
30:03
have brand virality. In
30:05
healthcare, and especially pharmaceuticals, through history, you
30:07
notice there are negative feedback loops. You
30:10
have big major counterparties, namely managed care
30:13
companies and regulators who have very different
30:15
incentives than the drug companies and can
30:17
act as a limiter to grow. And
30:19
so our premortem with the obesity drug
30:22
companies would be at this
30:24
point that they held a deaf
30:26
ear to these counterparty relationships. And
30:28
that ultimately short-circuited the durability of
30:31
the growth curve. And in fact,
30:33
the super high exponential growth early
30:35
on, which investors got excited about,
30:37
actually exceeded the conditions for an
30:40
eventual counterparty backlash and a negative inflection
30:42
in that mode trajectory. And you can
30:44
see there the focus areas for agri-grind
30:46
research would be asking questions
30:49
to the companies and counterparties as far
30:51
as how are you managing these
30:54
relationships? What lessons did you learn
30:56
from other drug classes like statins
30:59
or PCSK9, drugs? What
31:02
lessons have you learned from insulin tracing over
31:05
the last decade where there might have been
31:07
some self-intlected wounds from mistakes of this kind?
31:09
So I think the premortem has been a
31:11
really effective process change for us and in
31:13
fact has surprised us to the upside in
31:15
several ways. I
31:18
want to take a break in
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32:28
now, back to the show. As
32:31
you've grown both in assets and the organization
32:33
over the last bunch of years, how
32:35
have you taken some of those
32:37
ideas to make the team better? That's
32:40
an interesting thought, Ted. One of the third unstated
32:42
core value of the research team that's, I think,
32:45
different get better is make the team better. And
32:48
all the leaders say we all intrinsically
32:50
prefer a team-based approach. We believe it
32:52
leads to more durable outcomes and it
32:54
just happens to be more fun. And
32:57
I think what I've found is if
32:59
you have a culture where people optimize
33:01
for themselves and their own
33:03
career path, you really just introduce a
33:06
bunch of unspoken friction into the process
33:08
that just bubbles underneath the surface and
33:10
gets in the way of good judgment. So
33:13
insecurities, biases, fear, career
33:15
standing, point scoring, all this friction and
33:17
noise. Whereas if people are waking up
33:19
thinking about how can I make the
33:21
team better? Am I truly rooting for
33:23
my colleague's success? All of a sudden,
33:25
that friction melts away and it shifts
33:27
the mindset from a zero-sum one where
33:29
your views are competitive to almost a
33:31
win-win one. What views can be additive
33:33
because all you're trying to do is
33:35
collectively push the ball forward to get
33:38
the best possible outcome. So that's
33:40
been something in the last few years we've
33:42
really started to highlight more is try to
33:44
wake up every day and take that team mindset,
33:46
perspective take, what's in the team's best interest as
33:48
opposed to just focusing on
33:50
your own silo. I'm really curious
33:52
when you take that concept into practice.
33:55
There's a nice warm feel-good concept of,
33:57
hey, we'll all make mistakes but we
33:59
can get better. better with you also want
34:01
to have the best players on the field. And
34:04
inevitably, you're going to have both of those
34:06
things happen. I'm curious how you've managed messaging
34:09
and the culture through the need at
34:11
times to make change.
34:13
Yeah, I think we're wired to change that
34:15
get better. I think we just have the
34:17
by way of luck, maybe initially, but now
34:19
our hiring process, we hire people who are
34:22
wired to take advantage of this
34:24
platform recreated where we insulate you
34:26
from group thinking fixed mindset and
34:28
self optimization. And we empower
34:30
you to take advantage of a creative
34:33
mindset, a growth mindset, and making
34:35
teammates better. We're very intentional about
34:37
who we bring in. We
34:40
think about trajectory over pedigree. We like people
34:42
who bet on themselves. We just want to
34:44
plug them into this platform and see what
34:46
happens. We don't get too defined with career
34:49
roles. We want people to reinvent their own
34:51
roles and evolve over time. I think for
34:53
us, it's about really leaning
34:55
into this platform we've created, find
34:58
the best talent, but talent that's
35:00
wired to really take advantage of
35:02
the platform as opposed to just
35:04
individuals operating in silos. How
35:06
do you tease that out as you're getting to know someone and think
35:08
about bringing them in? It takes
35:10
time. It's just more interactions is better,
35:13
simulate working with them before you work
35:15
with them. So we like long dialogues
35:17
over, in some cases, years where we
35:20
exchange thoughts with a candidate and say, hey,
35:22
I'm thinking about this. What are you thinking
35:24
about it? So if you could de-risk the
35:26
simulation process and almost act as if you're
35:28
working with them in the moment, I think
35:30
that helps a lot. It's getting better now
35:32
with things like sub-stack and journals
35:35
and social media where you can see how
35:37
people thought historically. So that
35:40
helps your perspective taken and how they would act
35:42
today. There's a lot of thinking
35:44
about building questions that really
35:46
get to the core values of do
35:48
you have first principles thinking? Are you
35:50
willing to admit mistakes? Are
35:52
you self-aware? Are you scrappy? Do you
35:54
have a solution spine set? There's
35:57
no shortcuts and that's why our process is
35:59
pretty painstaking. on the other side of it. I'd
36:01
love to turn to how you take some of these concepts
36:04
and put them into practice. Maybe the best way to do
36:06
it is to start with the concept
36:08
of moat trajectories and as
36:10
you've created these typologies for what
36:12
a growing moat looks like, what
36:15
have you found that's a little
36:17
different from what someone who thinks
36:19
about a moat might? Moat
36:21
trajectory conceptually is a pretty easy idea to
36:23
get your head around. Like you think about
36:25
economic moats, four to five forces, and you
36:27
just take the second derivative of it. Instead
36:30
of looking for bargaining power, is your
36:32
bargaining power growing, et cetera. Conceptually,
36:35
I think even before you get
36:37
to a framework, we find it
36:39
very effective because there's
36:41
your way from value traps. Just fundamentally
36:43
asking the question, is this business getting
36:45
better? Just I think improves
36:48
your cell discipline quite a bit because
36:50
you don't get stuck in that growth
36:52
to value whipsaw that can really hurt
36:54
performance. And then the second
36:56
thing it does is steer you towards where
36:59
change and relevance is happening. That the
37:01
world is changing, moat trajectory, just having that
37:03
second derivative mindset steer you towards where
37:06
there is positive and negative change happening
37:08
from the ground up. But then the
37:10
question is like, how do you tease
37:12
out moat trajectory? And through the notion
37:14
of return on time, we had this
37:16
premise that history might not repeat itself,
37:18
but it tends to rhyme. So
37:20
let's carve out time to do backward
37:22
looking work. So case studies, data
37:25
projects, looking back at large
37:27
collections of companies and trying to tease
37:30
out what separated good companies from
37:32
great companies, from companies that
37:35
haven't stood the test of time. And
37:37
when we did enough of those, we
37:39
started to develop these, what we now
37:42
call moat typologies, which are effectively just
37:44
pattern mapping onto economic moats. One
37:46
example would be we've had a lot
37:48
of success and we've found historically a
37:50
lot of outsourcing
37:52
companies in various industries that
37:55
can climb the value chain over time and
37:57
evolve from low value, outsourced manufacturing.
38:00
which is to be how outsourcing companies are
38:03
born to high value outsourced
38:05
R&D partners. They can grow their
38:07
modes for incredibly long periods of
38:09
time. And because
38:12
the industry is organized around specialists,
38:14
that creates an opportunity for significant
38:16
baron perceptions. There was a Danish
38:18
company we owned called Christian Hansen,
38:20
which made the dairy cultures used
38:22
in the production of yogurt and
38:24
cheese. The company came public, I think, in
38:26
2010. It
38:28
had maybe mid 20%
38:30
profit margins out of multiple in the 20s. What
38:34
cell side analysts should cover it? It's a weird
38:37
company, right? Bacteria culture. So maybe
38:39
you cover Dow and DuPont, other chemicals
38:41
companies. Maybe you cover consumer
38:43
brands. But whoever you are, this is
38:45
a one-off company. And you look at it and you're
38:47
saying that the margins look high relative
38:49
to history. The valuation looks high relative to
38:52
the rest of my coverage list. Through
38:54
that pattern mapping and developing
38:57
this outsourced service R&D typology,
38:59
we're just redefining the reference class and saying,
39:01
forget about what sector it is or industry. It's
39:04
an outsourced R&D business model. What
39:07
do similar business models who
39:09
are more mature, what type of margins
39:11
do they generate? The Taiwan Semiconductor, CRO, and
39:13
healthcare. And you find they can generate
39:15
30% and 40% profit margins. So
39:18
you just take that same set of information and
39:21
you believe in mean reversion. You're just redefining
39:23
the mean in a way. So you're fading
39:25
those margins up. You're fading the valuation up
39:27
as opposed to the typical specialist who would take
39:29
all that information and fade it downward. So that's
39:32
how you can, through these most
39:34
typologies, we have about 12 or
39:36
13 of them today. I
39:38
just see patterns that others might not
39:40
see through an outside view type framework.
39:43
What's another example of one that
39:45
cuts through different industries but works
39:47
if you look at it as
39:49
its own typology? One that
39:51
we find ourselves owning more and more is
39:53
what we call niche industrials. And so these
39:55
are companies that operate in a niche, have
39:58
a significant market share. an
40:00
industry with limited scale, so it doesn't
40:02
invite multiple competitors, there tends to be
40:04
a complicated route to market, it could
40:06
be an engineer-to-engineer sale, and oftentimes there
40:08
is that climbing the value chain element
40:10
to them. And niche industrial would
40:12
make you think they should be industrial
40:14
companies, but in fact, many healthcare
40:16
companies. We own a company called West
40:19
Pharmaceutical, which is a pharmaceutical packaging
40:22
company, and for us,
40:24
what it is effectively, it's niche industrial. It's
40:27
a low cost of goods, extremely high
40:29
cost of failure product, 75 cents
40:32
for a rubber stopper or plunger that goes
40:34
into syringe for a drug that costs $1,000
40:36
plus a dose. What
40:40
makes our business model unique is the packaging
40:42
is part of the product from a regulatory
40:44
standpoint, so if you want to switch suppliers
40:46
and switch from West to a competitor, you
40:48
have to repile for approval. So it's going
40:50
to take years of testing and trials, and
40:52
you're not going to take a chance on
40:54
a fly-by-night operator in China to save a
40:56
few cents. So that's one where
40:58
a similar concept, we looked at it,
41:01
I think at 15-ish percent margins when we
41:03
bought it, and we said, look, other similar
41:06
niche industrial companies, like Greco and
41:08
Ampedal, etc., they have margins in
41:10
the 20s, sometimes 30s, so
41:13
similar concept is the S or
41:15
CERN-D one. How have you
41:17
gotten better at research on the culture of
41:19
businesses? This is Johnita. I
41:21
was a skeptic on culture when I first joined.
41:23
I had read the book, The Halo Effect, before
41:26
I read Good to Great, and
41:28
almost everyone who loved culture started with Good
41:30
to Great is what drew them in
41:32
as far as the secret sauce of
41:34
durable outstanding companies, whereas Halo Effect will
41:37
say people get the cause
41:39
and effect, they reverse the causality there. If
41:41
a company is performing well, people will describe
41:43
it as having a good culture, but it's
41:45
the performance dictating the explanation as opposed to
41:47
the culture driving the performance. So I had
41:49
a skeptical view, and it was only
41:52
through a lot of learning, mistakes, auditing,
41:55
some of my winners and losers over the years that
41:57
I got to a point where I was drinking the
41:59
Kool-Aid on call. culture. And
42:01
really over the last 15 years, we've just steadily
42:03
developed a playbook around it. For
42:06
instance, I think a lot of
42:08
people think about culture as touchy failure, right? Are
42:10
employees happy? And for us, that's not the question.
42:13
It's more about alignment. Are employees
42:15
behaving in a way that will
42:17
help that company grow its moat?
42:19
Very different for an industrial company
42:21
or a railroad versus a tech
42:24
company like a Google. You could just
42:26
conceptualize the different behaviors and cultures. That
42:28
notion of alignment, that notion of adaptability.
42:30
Yeah, we found a lot of our
42:33
best investments have been companies, especially in
42:35
fluid industries like technology, companies that have
42:37
been able to adapt and
42:40
turn potential roadblocks into
42:42
opportunities and capitalize on new opportunities that come
42:44
their way. And so we have lots of
42:46
examples of that. And then cultural
42:48
strength. We did make a few mistakes. We
42:50
were just betting on the people at the
42:53
top and not asking ourselves like, how deep
42:55
is that culture? How widely held are those
42:57
beliefs? So intensely felt are they figuring out
42:59
the right questions to ask? Who to talk
43:01
to? We feel like this
43:03
is something we're building on our own. There's
43:06
no real textbook on how to analyze culture
43:08
as an outsider. It's been a fun journey
43:10
and we've built out a whole team now that
43:12
really focuses the majority of their time on just
43:14
culture. What are some of those
43:16
key questions that you've learned to ask that
43:19
just helped put you in the right direction? They
43:22
sound simple. It's tell me about a
43:24
mistake you made and what you learned from it. That
43:26
sounds like a basic interview question but maybe you
43:28
wouldn't be shocked. The company CEO struggled to answer
43:31
that question or talk about some irrelevant
43:33
small acquisition they made. Whereas
43:36
we own a company called Mercado Libre which
43:38
probably knows like the Amazon, Slash, PayPal
43:41
and Latin America. And what
43:43
we always loved about them was the level
43:45
of candor they had about mistakes they made.
43:47
And the level of external awareness. Tell me
43:49
about something you admire that a competitor does.
43:52
That'll jar most companies. They don't
43:54
want to talk favorably about competitors.
43:57
Whereas Mercado Libre would talk about, hey
43:59
here's what I buy. doing against JD
44:01
in China, here's what PayPal, maybe the
44:03
mistakes they made in the US. So
44:06
having that external awareness which I think is critical
44:08
for adaptability. So each of those pillars we break
44:10
down and have various questions that
44:12
we use to tease out how a company will
44:14
score on those but we also are constantly iterating
44:17
on those questions as well. What have
44:19
you found been the most effective practices
44:21
to learning from mistakes through feedback on
44:24
the team? I think feedback
44:26
quality is the biggest challenge in investing
44:28
and I think concepts like deliberate practice
44:30
have become popularized like how do you
44:32
get better golf, get out there, you
44:34
take a lot of swings, your course
44:36
correct, you embed the feedback. The
44:39
problem in investing is the feedback
44:41
quality is poor, at least for our flavor
44:43
for investing. You're long term, you're not making
44:45
that many decisions, takes a long time to
44:48
get the feedback, multiple years if you're right
44:50
or wrong and then there's just
44:52
a ton of noise and randomness in that
44:54
time period. If you have any
44:56
kind of formula around feedback quality, I
44:58
think investing would score among the poorest of
45:01
any profession. You have to be mindful about
45:03
challenge and make sure you are generating feedback
45:05
that has high signal which means
45:07
generate lots of feedback and then carving out
45:09
time to reflect on that feedback and looking
45:11
for patterns. You don't want to just act
45:14
on an individual mistake because
45:16
you can actually compound that mistake but
45:18
if you see patterns which
45:20
seem to be getting this type of
45:22
investment wrong, let's explore why and maybe
45:24
it's an individual mistake, maybe it's a
45:27
team mistake, that can bubble up into
45:29
our conversation. One major
45:31
initiative we actually completed recently to
45:33
address the feedback quality problem
45:36
in investing is building out
45:38
a fully-fledged proprietary journaling app
45:41
custom made for investing. We
45:44
belong here at WCM, had a
45:46
journaling culture to help create that
45:48
raw material for learning but it
45:50
was highly scattered. I think Evernote
45:52
journals, Excel spreadsheets, sticky notes. We
45:55
decided if we really wanted to be serious about
45:57
high quality, high signal feedback, we needed to... really
46:01
step up and centralize
46:03
this raw material for learning. So we
46:05
spent a lot of time, a lot
46:07
of money building an application. We called
46:09
Project Everest that centralizes all this learning,
46:12
raw material and provides a really easy
46:14
user interface for analysts to enter in
46:16
your entries and eventually do
46:19
analytics on this data over time.
46:21
And so really everything we do
46:23
and all decisions we make, not
46:25
just buys themselves but passes, random
46:27
predictions we make in the office,
46:29
it's logged in there and tagged
46:31
with a whole host of custom tags
46:33
that we've created. It's been a fun
46:35
initiative and you can already see some
46:37
of the signs as far as accelerated
46:40
high signal learning. One example of that would
46:42
be the setup we often see with founder
46:44
or CEOs come out with a
46:46
major new product or initiative. In the
46:48
near term, it looks murky. Maybe
46:51
the uptake from customers has been slower than
46:53
expected or there's some near term financial pain
46:56
because of the new initiative. I think there's
46:58
often a notion that that's a setup where
47:00
you want founder or CEOs because they have
47:02
that long-term vision, long-term
47:05
thinking, willing to look through
47:07
short-term paying for long-term gain,
47:10
read Hastings with Netflix and moving
47:12
into streaming, Jeff Bezos with Prime.
47:14
Those are often examples
47:16
that people would point to. What we
47:18
found for every basis are Hastings. There's
47:20
dozens of examples we've encountered of these
47:23
setups where a founder can actually run
47:25
a company off the rails because the
47:27
idea proved to be flawed. You
47:29
can imagine these scenarios where the founder has
47:31
a track record of being a visionary. As
47:34
an investor, it's very difficult
47:36
to distinguish that grid and
47:38
long-term thinking with stubbornness on a flawed
47:40
idea. With this project, we've been able
47:43
to surface a bunch of these setups
47:45
and launch a project to see if
47:47
we can better tease out ex ante
47:49
if there are common patterns. Maybe
47:53
bench strength is something to dig into. You're
47:55
not having a bunch of yes men or
47:57
people can push back if the idea is
47:59
intact flawed. And maybe it's
48:01
self-awareness or introspection from the founder
48:03
to pivot or course correct when
48:05
the feedback is negative. Maybe
48:08
it's teaching up whether there's a defensive component
48:10
to the new initiative and it's not purely
48:12
offensive. Ideally, Everest, you have a lot of
48:14
data points and you can run sophisticated
48:17
analytics on. But even when you just have a handful
48:19
of data points, I think you can explore
48:21
hypotheses around certain patterns and launch some,
48:24
I guess, R&D projects that for us
48:26
could prove to be very high return
48:28
on time. Over the last
48:30
10, 15 years, you've been at the firm
48:32
for the most part. You've been on this
48:35
exponential one-way trajectory. And
48:37
then fall of 21 hits. And
48:40
for the first time in a while,
48:42
growth stocks sell off a little bit.
48:44
And I'm curious what you experienced over
48:46
those last two years. Yeah,
48:48
it really dovetails with your last question, Ted, about
48:50
how do you incorporate feedback. It was a tough
48:52
backdrop for us as growth investors, if
48:55
given the pond we fish in, not
48:57
having investments in areas like energy was
48:59
difficult from a relative standpoint. But it
49:01
was a unique environment for us because
49:03
typically we tend to do well during
49:05
down markets and this was an outlier.
49:08
And yes, there were some
49:10
macro considerations to explain
49:12
that. But I also think there were some mistakes
49:15
we made. And there weren't mistakes in 2022. There
49:18
are mistakes in 19, 2021,
49:20
as far as maybe,
49:22
for instance, how we didn't
49:24
maybe diversify our research pipeline
49:26
sufficiently. But again,
49:29
it gets back to that feedback question because you
49:32
can take two extremes. You
49:34
can say like a football cornerback, just next
49:36
play, forget about what happened. It's always the
49:38
next play, not the best way to operate.
49:40
And there's put some takes to that. On
49:43
the opposite side, there's this notion of taking
49:45
the intensity and grit to learning, which is
49:47
about every day trying to get better. And
49:50
the challenge with that is twofold. As we talked
49:52
about, you could learn the wrong lesson because of
49:54
poor feedback quality. But actually
49:56
the worst possible outcome, in my view, is
49:58
learning the right lesson. at
50:00
the wrong time. At least in the same
50:04
time, you're going to be able to get
50:06
a little bit of a change in your
50:08
time. So, I think you have to take
50:10
the feedback, understand, reflect on the mistakes, but
50:12
sometimes there are immediate changes to be made
50:15
and sometimes you want to park those mistakes
50:18
and make more structural changes
50:20
that won't yield payoffs for a few years. It takes a
50:22
lot of intentionality to strike that
50:24
balance. Just an example, you
50:27
mentioned tweaking what was coming through
50:29
your research pipeline as one of those lessons.
50:32
I would love to hear more about
50:34
that. When you think about building
50:36
a watch list and what you cover versus what
50:38
you don't cover, in the last
50:40
four or five years there was a lot of new
50:42
names coming across our radar in areas like software
50:45
with a lot of IPOs, areas like
50:48
semiconductors, areas like FinTech. In the spirit
50:50
of not having blind spots, I think
50:52
we leaned into that from a research
50:55
pipeline perspective and wanted to build sufficient
50:57
coverage around these up and coming
50:59
sectors. I think just as
51:01
we build a portfolio, or at least aspire
51:03
to a portfolio of all weather that can
51:05
do well in different cycles, I think
51:08
you can take that same mindset into
51:10
your research pipeline and make sure your
51:12
pipeline is adequately diversified by the type
51:14
of business, the industry. Obviously
51:16
in hindsight you can think about long
51:19
duration, short duration type considerations. I think
51:21
those guardrails were in place but not to the extent
51:24
with which they could have been. I think we got
51:26
a little bit lopsided in the types of names we
51:28
were writing out for a few years. That was a
51:30
change we've made since. One
51:33
of the other things that has changed
51:35
in the organization over the years is
51:37
expanding different strategies beyond
51:39
international growth. I would
51:41
love to hear your experience in building
51:43
out the firm to be a more
51:46
diversified offering. It's a really
51:48
interesting question because I think growth in
51:50
this industry has a bad name. You're
51:52
trying to product proliferation is a common
51:55
concern if you're an allocator. So
51:57
we think about it a few ways. I wonder if we're going to build
51:59
a new product. the first question is can we
52:01
do something different? We have no interest in
52:03
building MeToo products. Can we
52:05
leverage the WCM platform, those core values I
52:07
talked about before? The third question
52:09
and the most challenging one is how
52:12
do you balance the added resources it'll
52:14
take to sufficiently do that product well
52:17
versus the notion that could
52:19
this product make our existing products better?
52:22
And I think we have
52:24
a hypothesis at least that the
52:26
products we've launched like emerging markets,
52:28
China, international small cap, they
52:31
are making our core selection products
52:33
for lack of a better term, better. And
52:36
I'll give you an example. Nowadays a lot of investors are
52:38
thinking about industries like
52:40
semiconductor equipment, life sciences, because
52:43
there's really good businesses in these industries and
52:45
there's maybe a notion that the cycles are
52:47
bottoming. That could be an area to deploy
52:49
capital. I think where
52:51
investors would be liable to get
52:53
tripped up in these industries here
52:56
is the snapback tends to be
52:58
less sharp than expected because there's
53:00
emerging competition from Chinese competitors. And
53:02
so having a portfolio that
53:05
invest in emerging markets, having a
53:07
portfolio that invest in China, I
53:09
think takes an offensive mindset
53:11
towards those emerging competitors to the
53:14
companies you own. And I
53:16
think you'll be quicker to uncover
53:18
blind spots and manage risk. If there
53:20
is a potential mode situation at play
53:22
that if you didn't have those products,
53:24
you just wouldn't be on top of.
53:27
For instance, if I'm looking at Danaher, am I better
53:29
off from a team return on time standpoint, reading
53:32
another case study on Danaher business system or
53:35
researching a local Chinese competitor that's up and coming?
53:37
And our view is the latter is at this
53:39
point in time, the higher return on time. So
53:41
I think when you think about growth, it doesn't
53:44
necessarily have to be bad. You have to be
53:46
mindful of the outside view and what scale there
53:48
is to managers. But I think if
53:50
you're intentional about it and you do it deliberately and
53:52
you're self-aware about some of the trade-offs, you could do
53:54
it in a way that improves the whole. What
53:57
are some of the other areas of group think
53:59
that you see in the industry that you've
54:01
decided they tried to do things differently? I
54:04
think one of the things I think a
54:06
lot about that is this notion that I
54:08
like to use this term internally, creative laziness
54:10
and people hate it because analysts build their
54:13
identity on grit and self-sufficiency and hard work
54:15
and if you're using some laziness, it's instantly
54:17
rejected but I like it
54:19
because I think again it's this notion of
54:22
everyone works hard in this industry. Everyone puts
54:24
in the hours and I think people zoom
54:26
in too quickly and they try to tackle
54:28
things through brute force and that's
54:31
what we talked about earlier with that information gathering
54:33
mindset and not asking like before
54:35
rushing to answer questions, ask is this the
54:37
right question as opposed to intend expert network
54:39
calls, maybe the best insight is coming from
54:41
a small partner in Scandinavia, that's the person
54:43
we should fly on the plane and just
54:46
meet that company because that's going to be
54:48
the unique insight. I just see in the
54:50
industry this notion of just
54:52
tackling things through brute force,
54:55
not bringing a creative elegance. I use
54:57
this example which people laugh at is
55:00
Nathan's hot dog eating contest. This
55:02
guy Kobayashi wins all these contests
55:04
and what he did is
55:06
he legitimately reframed the question like how do
55:08
you eat more hot dogs? How do you
55:10
make hot dogs easier to eat? He
55:13
snaps it in half, he dips the bun in water, maybe
55:15
elegance is not the right word in that sense
55:18
but there is a creativity, a creative laziness that
55:20
he brought to bear which I think there's something
55:22
to learn from there. Yes, you've grown
55:24
the assets and had
55:26
more conversations and more clients come in.
55:28
I'm curious what you've seen from the
55:30
other side of the table as
55:33
some of the things that resonate both positively
55:35
and negatively. Negatively is
55:37
easy. This notion of drift, it drives
55:40
me crazy because I think getting better,
55:42
it's almost punished. If you have
55:44
a notion of getting better, learning from mistakes,
55:46
showing vulnerability, having a growth mindset, the
55:49
industry writ large will be
55:52
very quick to describe the term drift,
55:54
style drift, process drift, thesis drift. It's
55:56
like we're going to make mistakes. We
55:59
have made mistakes. Here is what
56:01
they are. Wouldn't you rather us learn
56:03
and get better rather than have our heads in the
56:05
sand? Just to have the blinders on. I
56:07
totally get why you're plugging a hole in a
56:09
portfolio. You want to make sure that the fund
56:12
plays the role you attended it to. But
56:14
I think not just being too quick to
56:16
jump to the notion of drift and understanding
56:18
that everyone is trying to get
56:20
better and evolve and that shouldn't just be
56:23
reflexively punished. You should try to perspective take
56:25
on where you're coming from. I think we
56:27
do a pretty good job to end up
56:29
being candid with prospects and allocators about here's
56:32
when we're going to do well, here's when we're not going to do
56:34
well. We're pretty transparent
56:37
about who we are, what
56:39
our values are, types of markets
56:41
that will be more difficult. So I think we try not
56:43
to make false promises. And so
56:45
I think that is the same way if
56:48
companies get the shareholders they deserve. We try
56:50
our best to get the right aligned allocators
56:52
involved. What are some of the
56:54
lessons you've learned from the CEOs of
56:56
your portfolio companies? There's a
56:58
few that come to mind. A recent
57:00
one is a portfolio holding called Arch
57:02
Capital which CEO's name is Mark Grandison
57:05
and Arch Capital, by the way, backgrounds.
57:07
It's an insurance company that just has
57:09
a phenomenal track record of growing
57:11
book value and attractive returns on capital
57:14
with limited volatility. And their secret sauce
57:16
is this notion of cycle management. How
57:18
do you operate with a counter-cyclical mindset
57:21
in a predictably cyclical industry taking
57:23
advantage of human psychology and market psychology.
57:26
But to the point where I learned,
57:28
the CEO Mark Grandison, he uses this
57:30
quote, luck is the residue of design.
57:32
I think Branch Rickey, it's attributed to
57:34
him and it probably predates him, I'm
57:37
sure. But this notion of designing an
57:39
organization and a culture, whether it's temperament,
57:41
messaging, incentives, hiring, which we talked
57:43
about, is what investing
57:45
is. How do you bring a counter-cyclical
57:48
mindset to a cyclical industry and marry
57:50
that as Arch does with an entrepreneurial
57:52
band. I've learned a lot and I've
57:54
tried to inspire the model of WCM
57:56
after what they do. There's
57:58
another executive at a company called company called
58:00
Bajaj Finance in India,
58:03
his name is Rajiv Jain. Bajaj is
58:05
probably the most understudied consumer
58:07
finance company in the world. It's probably what
58:09
every emerging fintech company should aspire to be
58:12
and he uses this quote like
58:14
long-term planning is often overrated and
58:17
counterproductive. We think about that a
58:19
lot because we're not big strategic
58:21
planners, five-year vision type manager
58:23
because we think it can create blinders, right? You miss
58:25
opportunities right in front of you but I used to
58:28
hide from that a little bit because it was that
58:30
build your plane as you're flaring it and
58:32
I think seeing company like Bajaj evolve and
58:34
just emerge into a Goliath through that mindset
58:36
kind of gives me your conviction around the
58:38
right path and then the last one is
58:41
one of my favorite executives. His name is
58:43
Pedro Arens. He is a CEO
58:45
of D Local. He came from a Kaddalibre and
58:47
what I learned from him is just how to
58:49
interact with the person on the
58:51
other side of the table. He
58:54
does it with candor, an active
58:56
listening, our learning mindset, talking about
58:58
mistakes. It opened my eyes to
59:00
whether it's the fund manager with the
59:02
corporate, whether it's a manager with an allocator,
59:04
it doesn't have to be adversarial. It doesn't
59:06
have to be nitpicking. You don't have to
59:08
be trying to get points scoring or gotcha
59:11
moments. You can build a really fun win-win
59:13
journey with the person on the other side
59:15
of the table and I learned a lot
59:17
about from Pedro. Even though you're
59:19
not big five-year planners, curious to ask
59:21
how you think about where WCM goes
59:24
from here? Yeah, we're not
59:26
big planners, Teddy. I think if you ask me
59:28
what the five-year plan, it's ten-year plan, it's all
59:30
I care about. What are the vibes when I walk into
59:32
the office in 2035? Are the
59:35
core values more vivid or are
59:37
they less vivid? Are we finding people who are
59:39
flourishing in the platform we've created and
59:41
pushing the organization in brand new ways? I
59:43
can't envision them. That's a good thing. Are
59:45
we looking back at what we're doing today
59:47
and cringing a little bit at the way
59:49
we do things? That's a good thing. That
59:51
would be my measures of success. I always
59:53
hate to walk into the room and get
59:55
any semblance of bureaucracy or group bank or
59:58
everything we tried so hard to insulate ourselves.
1:00:01
What are some of the things today that if you
1:00:03
look back five years ago, you
1:00:05
would say are cringe-worthy from how you
1:00:07
were doing things five years ago? Oh,
1:00:10
there's so much. We have a big believer
1:00:12
in leading with vulnerability. We did an off-site
1:00:14
several years ago where I'm tricking myself and
1:00:16
got up and we just talked about every
1:00:18
mistake we made over the last 10 years
1:00:20
and that was something like a 50-point PowerPoint
1:00:22
deck and showing about these mental models
1:00:25
that you just look at and like, what were
1:00:27
we thinking? Individual stock picks.
1:00:30
And I think just doing that and
1:00:32
having that vulnerability, it just gives people
1:00:34
that right mindset. I'll give
1:00:36
you a very live example, Ted. We're doing
1:00:38
a reflection week now, which I talked about.
1:00:40
One of our newer analysts, Dave Heng, he
1:00:42
just wrote a beautiful piece about how he
1:00:45
struggled with vulnerability because he viewed vulnerabilities imposing
1:00:47
on others, taking rather than giving.
1:00:49
And a lot of his identity growing up
1:00:51
was being scrappy, self-sufficient, having grit, figuring stuff
1:00:53
out on their own, don't impose. But now,
1:00:56
he's seen other people show vulnerability and he's
1:00:58
doing that as courageous. It makes
1:01:00
him want to help them more. So he wrote a really
1:01:02
interesting piece, kind of reconciled that. When I'm doing it, I
1:01:04
feel like I'm a taker. When I see other people doing
1:01:06
it, I do them as a giver. I
1:01:09
think really leading into that vulnerability
1:01:11
is critical and something we as
1:01:13
leaders always try to do and
1:01:15
pry over to sometimes. But I
1:01:17
think if you want to build a high-trust team,
1:01:19
you've got to get all the noise out of
1:01:22
the way, the friction, the insecurities. And
1:01:25
I think starting with vulnerabilities, at
1:01:27
least I found to be the best starting point. Sanjay,
1:01:30
I want to make sure I get a chance to ask you a couple
1:01:32
of closing questions before we wrap. What is your
1:01:34
favorite hobby or activity outside of work and family? Yeah,
1:01:37
I've gotten into this sport called paddle,
1:01:39
which is like a tennis-clash hybrid. And
1:01:42
Mike Tridge likes to talk a lot of trash. So I
1:01:44
got a great doubles partner, so I'm looking forward to taking
1:01:46
him down soon. What's one fact
1:01:48
that most people don't know about you? I
1:01:51
like to move a lot, like move houses a
1:01:53
lot. And it drives my wife
1:01:55
crazy. But I try to explain to
1:01:57
her, there's a thought process behind it. I do feel
1:01:59
like more... moving slow sound time or at least
1:02:01
stretches out your perception of time. If you find
1:02:04
a new neighborhood, you build out into a new home,
1:02:06
get incarcerated in a new community,
1:02:08
I think it slices life into individual chapters and
1:02:10
there's a novelty and memories around that. But if
1:02:12
anyone out there is nodding, my wife is not
1:02:15
nodding, I can tell you that. What's
1:02:17
your biggest pit piece? Problem
1:02:19
admirers. I think if you can't think of
1:02:22
a solution to a problem or
1:02:24
at least a pathway to a solution, don't
1:02:26
make your identity just constantly griping about
1:02:29
the problem, amplifying drama around it. I
1:02:31
feel like a lot of young people especially get trapped in that identity.
1:02:34
Which two people have had the biggest impact on
1:02:36
your professional life? Two people you've
1:02:38
had on the show before Ted, Mike, Tread
1:02:40
Paul Black. Mike, I said this if I
1:02:42
had a firm recently, if you
1:02:45
really want to grow as a person, find someone
1:02:47
in your life who when you're down will
1:02:49
pick you up and when
1:02:51
you're up will push you often
1:02:53
beyond your comfort zone. I think there's a lot of
1:02:56
people out there who'll do one or the other. Exceptionally,
1:02:58
few people will do both and Mike's been
1:03:01
that for me for 20 plus years. Paul,
1:03:03
the leadership style. He is throw you
1:03:06
in the deep end but with a lot of
1:03:08
grace and a lot of patience. I'll
1:03:10
give you a quick anecdote. I was like 28 at
1:03:12
the time, pretty new to WCM and I went to
1:03:14
Paul and this is problem admirer mindset right here. I
1:03:17
said, Paul, I don't think we have a research culture
1:03:19
here. If I was him, I would have been like, oh,
1:03:22
they're just shooting me out and what do you
1:03:24
know about research culture? And instead, he just said
1:03:26
three words. He said, go build it. That
1:03:29
jolted me into a solutions mindset. It was
1:03:31
so important for my career and it's something
1:03:33
I've carried forward to this day is always
1:03:35
look for solutions and if you hadn't said
1:03:37
those words, maybe I would be a problem
1:03:39
admirer today. What's the best advice
1:03:41
you've ever received? I've had a
1:03:44
few people tell me this and it
1:03:46
sounds so simple but just do exceptional
1:03:48
work because someone will eventually notice. I
1:03:50
think people short circuit their potential but
1:03:52
you just get too caught up in your
1:03:54
circumstance. Maybe you don't get along with your boss,
1:03:56
your college, you're not getting the promotion you think
1:03:58
you deserve. There's also demotivation,
1:04:00
your work suffers. But I think if you just
1:04:03
pour your energy into doing great work,
1:04:05
someone will notice and it'll usually be
1:04:07
someone you can't anticipate, a customer, a
1:04:09
partner, someone outside their organization. That's
1:04:11
tough, last one. What life lesson have you learned that you
1:04:13
wish you knew a lot earlier in life? Let
1:04:16
me pick my sports teams more wisely. I
1:04:18
was a long-suffering Knicks, Mets, Dolphins fan. On
1:04:20
the East Coast now I'm a long-suffering Angels,
1:04:23
Clippers, Chargers fan. But more seriously,
1:04:25
it's finding your own voice, Chad. I think
1:04:27
when I first joined WCM, I
1:04:29
think a lot of young people get in
1:04:31
this trap is you hear Paul Black, Mike
1:04:33
Trigg, Kurt Greenwich, our founders, tell a story
1:04:35
and tell it so persuasively about what WCM
1:04:38
is, what makes us tick. And you try
1:04:40
to memorize those words and spit it back
1:04:42
in the marketing setting, for instance, and
1:04:44
you just get blank faces on the
1:04:46
other side because it's not authentic. And
1:04:48
so I think you can
1:04:51
borrow ideas, but once you develop your
1:04:53
own voice on the topic and lean
1:04:55
into your journey around it, it changes
1:04:57
everything, your disposition changes, your body language
1:04:59
becomes much more engaging, meetings
1:05:01
transform from a test or a conversation, and
1:05:03
you just have more fun doing it. So
1:05:05
that's a big lesson. Well, Sanjay,
1:05:07
I wanna thank you. This goes all the way
1:05:09
back. I remember an email you sent me almost
1:05:11
seven years ago as one of the first true
1:05:13
fans of the show. So it's really fun to
1:05:15
come full circle. And thanks so much for sharing
1:05:18
this insight in the research process and
1:05:20
the continued evolution of WCM. No,
1:05:22
it's a pleasure, Tan. It's been fun watching your journey as
1:05:24
well and seeing the podcast have so much success. Thanks
1:05:28
for listening to the show. To
1:05:30
learn more, hop on our website
1:05:32
at capitalallocators.com where you can join
1:05:34
our mailing list, access past shows,
1:05:37
learn about our gatherings, and sign
1:05:39
up for premium content, including
1:05:41
podcast transcripts, my investment portfolio,
1:05:43
and a lot more. Have
1:05:46
a good one and see you next time.
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