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In recent years, the term "mompreneur" has been widely adopted to describe mothers who have launched their own businesses. While the term is endearing and acknowledges the dual roles these women play, it somewhat undermines their professional stature. It's high time we change our vocabulary and give these industrious women the credit they deserve: CEO and Boss.
Words hold immense power. They can shape perceptions and impact how people view themselves and their roles. By referring to mothers who run businesses as 'mompreneurs', or your business as a “side hustle” or “hobby” we may inadvertently diminish our professional accomplishments.
Remember, the words you choose to describe your business should accurately reflect what you do and how you do it. They should also resonate with your target audience and help to differentiate you from your competitors.
Tune in to the podcast to learn about the 8 words I use to uplevel my own business!
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