In today's episode, Vikram welcomes Shelley Perry, the CEO and Managing Director at Scalelogix Ventures, which is a company focused on guiding scaler founders and leaders to navigate their growth stage. As someone who lives and breathes growth challenges, Shelley has a lot of wisdom to share in terms of playing the scale game, making smart bets, and coming out of a crisis stronger. Vikram and Shelley start the conversation by reflecting on prior recessions and the main differences between them. Then, Shelley goes on to share her key learnings about the impact of recessions on businesses. According to her, there are some significant opportunities to pursue during these slowdowns, both for businesses and their people.

Next, Shelley shares an interesting analogy that she calls 'the messy middle' in which she compares business scaling to those complex teenage years when you want to be both an adult and a child. But as she points out, when it comes to scaling a startup, you have to first spend some time being a child in order to develop the business properly. Then, once it’s up and running, you can finally be an adult. Then, Shelley shares some key takeaways regarding startup scale and growth. She says that if you want to grow your company, you should listen to what the data tells you and learn from it as much as possible. Finally, she suggests laying out all the puzzle pieces, making a conscious choice of your next business moves, and always keeping your finger on the pulse of your business.

The Finer Details of This Episode:

• Looking at the recession through different lenses
• What we can learn from prior recessions
• The messy middle analogy
• Scaling a startup by looking at what the data tells us
• Having constructive conversations during tough times
• Understanding that everything in your business is tightly connected
• Letting go of the old to make room for something new
• Laying out puzzle pieces and making conscious business choices