Today on the show we talk with Aaron Osborne from Coke Consolidated about their work with Charlotte FC to fit and match two brand objectives to help the overall community and their respective companies. Aaron's work started out on the sporting side working in Minor League Baseball in Asheville and with the Charlotte Checkers Hockey team. He now is the cog that connects Coke to so many things happening in sports beyond just pouring rights at a stadium or venue.

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