In the 14th episode Rich and Milana talk about how bonuses can seal the deal and encourage people to buy your products and services.

In this episode you’ll learn:

• Why bonuses are the best way to push someone over the edge into buying.
• What the perfect number of bonuses are.
• How to use bonuses to add tons of value to your product or service.

The best bonuses complete your offer. So as an example, say you’re offering a cooking class. The perfect bonuses would be to include a recipe book and to include all the necessary ingredients for the recipes. Always make your bonuses remove any doubt as to why someone wouldn’t purchase what you have to offer.

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