Grab your coffee and pull up a chair, it's time to listen in to another cross-continental conversation between the lovely Lisa and Garrison! They had so much to say on the subject that we decided to split this one into two episodes! (Stay tuned for Pt. II.)

Finding new and creative niches in marketing - particularly ones that yield results - has always been a challenge, but now it's more crucial than ever. Is it truly time to say goodbye to print publishing? (Spoiler: No!)

Points of interest include: power partnerships, highlighting your vendors, getting featured in publishing and broadcast media - and much more.

(You may notice some inconsistent audio quality due to the pandemic disrupting our usual setup. We appreciate your patience and understanding while we transition.)