Explore the essence of modern publicity with Coffee N° 5's latest episode! Join Lara and industry expert, Robin Doyle, as they navigate the evolving role of publicists, the crucial link between creativity and trend awareness, and the art of being PR-ready. Discover why not everyone can step into the shoes of a publicist, and discover the intricate relationship between ROI and PR. Whether you're considering a new publicist or looking for insights into the challenges of the industry, this episode is your essential guide. Tune in now for a dose of industry wisdom and inspiration!

We'll talk about:

• What do publicists do and how the role has changed over the years
• The importance of creativity and trend awareness
• What it means to be PR-ready
• Why not everyone can be a publicist
• The relationship between ROI and PR
• The challenges of choosing a new publicist

For more information, visit Charmed PR's Website.

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Instagram: @laraschmoisman

Facebook: @LaraSchmoisman

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