Special Guest Kellee Nightengale from Mainstream Boutique talks with Peter about how she has used DISC (Colours) in her business and focuses on the companies activity on Facebook. Kellee has a full-colour strategy that works for her business.
DISC is a behaviour assessment tool based on the DISC theory of psychologist William Moulton Marston, which centres on four different personality traits which are currently Dominance (D), Inducement (I), Submission (S), and Compliance (C). This theory was then developed into a behavioural assessment tool by industrial psychologist Walter Vernon Clarke.
We acknowledge that we use UK English in this Podcast and that in US English the words behavior, behavioral and color are spelt differently
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