With 656 million downloads in 2021 alone, TikTok is the most downloaded app in the world, which probably says something significant about the human need at this turbulent moment in time to be creative.

This week, Sam is joined by content creator extraordinaire Nobo, who has 1.6 million followers on TikTok (and tens of thousands more on Instagram and YouTube) to talk about how she's built such a large community on the platform. 

Nobo can be found on TikTok as @nobosart, on Instagram as simply_nobo and on her YouTube channel - Nobo's Channel.