Today’s Big Idea: The goal is non-negotiable.

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What Is The One Thing Workshop: My name is Josh Friberg. I am a lifelong trainer. I am a certified trainer of The ONE Thing Workshop, built off the best-seller by Gary Keller and Jay Papasan. Who is this for? The entrepreneur, business owner, or leader looking for greater productivity, lower stress, and how to balance well in your professional and personal life. We are going to go deep into making your life amazing, not by doing more, but by doing less.

Josh had a recent breakthrough related to goals (a topic he’s had a life-long struggle with). His new team keeps saying “the goal is non-negotiable.” How does that work?

Many think that having a goal and not accomplishing it is bad. Goals aren’t an accomplishment - they are a way to get you to think differently.

Are your goals big enough that you’re never going to hit them?

Our goals are going to help us determine our actions.

Goals need to be within bounds (ethical and physical).

Goals need to be sustainable.

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