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Give me your attention

Give me your attention

Released Monday, 25th April 2022
Good episode? Give it some love!
Give me your attention

Give me your attention

Give me your attention

Give me your attention

Monday, 25th April 2022
Good episode? Give it some love!
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If your ad appears but nobody notices it, did it even exist? In this episode, Dan gets the experts' view to understand attention: what it is, how to get it from your audience, how to keep it, and how science has evolved to measure it.

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Connected

Marketing is evolving faster than ever. Do you know how to keep up? Join human behaviour expert Dan Monheit as he looks at lessons from marketing's past to understand how we got to where we are today, and see where we're headed in the future.Come on a journey to learn about the evolution of personalised advertising, why messaging is the real driver of modern communication, and explore the new frontiers of video.

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