Today we chat with Colin Gray.Our favorite Scottish content creation guru who turned his passion into a thriving million-dollar business. With nearly 3 million blog views a year and a successful software launch under his belt, Colin’s insights are pure gold!He reveals how he started from scratch, his transition from blogging to creating Alitu (an all-in-in-one Podcast maker), and how he maintained momentum in content production for over 14 years. His strategies include rigorous accountability, effective time blocking, and a deep understanding of his audience’s needs.Whether you’re just starting out or looking to scale, this chat is packed with actionable tips on turning content into a profitable business. From his first $5,000 in affiliate earnings to launching a tech startup, his journey is a roadmap to success.Enjoy!Timestamped Overview:00:00 Blogger hit 3M views, launching Alitu.03:18 Excited to lead with fun podcast story.07:02 Fear of forgetting connections in relationships and referrals.12:15 Blogging covered key podcasting search traffic effectively.15:20 Affiliate income from honest podcast recommendations.18:49 Handled 12 clients, but content creation suffered.19:47 Gratitude for production and its benefits.25:43 Transitioning to educational space, building community, challenges.28:18 Discussion on software and content creation process.31:19 Colin and I discuss content creativity strategy.34:37 Text advocates for customer relationship building through software.38:07 Consistency and accountability key to early success.41:43 Focusing on quality, targeting specific problems.43:25 Enjoying podcast with interviews and specific topics.48:20 Creating unique content, profit path, attention to time.49:12 Create content, build audience, earn over time.

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