If you want to understand how to create, manage, and publish your content from an organization-wide perspective, Rahel Bailie is the person to talk to. Bailie is a long-time content advocate who works with organizations that truly understand how important their content is. She joined us on the podcast to talk about her experience on content strategy, content operations, content experiences, and much more.
Inside This Episode:
Getting a holistic view of content across the organization
The importance of UX of content and the need to understand the customer experience to properly manage content
The role of technical content in the customer experience
The importance of back-end content and how to operationalize it
About Rahel Bailie
Rahel Bailie is the CEO and Principal Consultant at Content, Seriously, UK consultancy. She has many years of experience working with organizations on their content operations, strategies, and systems.
Bailie understands the complexities of managing the editorial and technical aspects of content and works to ensure that content is built and managed to enable its use in compelling experiences in both existing and emerging channels.
Where you can find Rahel:
Content, Seriously
Rahel on Twitter
Rahel on LinkedIn
Other Resources:
Updating the Content Quad
Information Operations in a Digital Environment
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