Ever wondered what makes movies like Pretty Woman, Back to the Future, Avatar, and Pocahontas so captivating?

Turns out, it's an age-old storytelling technique, and it has been reeling in audiences for centuries!

Tune in to this episode of Content Untapped as Ivan Meakins, dives into the magic of this narrative strategy and why our brains can't seem to resist it.

Discover how this narrative can unravel deep truths about our capacity to adapt and grow, and learn how to harness this technique to create compelling content that resonates with your audience.

This episode is a must-listen for storytellers and content creators looking to engage audiences on a deeper level. Don't miss it!

P.S. Don't forget to hit Ivan up on LinkedIn if you want to talk more about what you hear! See below for details

Book Referenced in this episode: 

Wonderworks: Literary Invention and the Science of Stories

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If this episode sparks off any new ideas, we would love to hear them! Please email us at [email protected] OR fire us a DM on social media. Links to all our favourite haunts are below:

LinkedIn:

• Write Business Results
• Ivan Meakins

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